Kia to Share Customer Data with Insurers through LexisNexis
Through a strategic agreement, Kia connected vehicle data will be made available to U.S. auto insurers via the LexisNexis Telematics Exchange.
GM Announces New Leadership at Customer Care and Aftersales
General Motors has named David Marsh as global VP of Customer Care and Aftersales, with Jennifer Goforth replacing him as executive director North America Sales, Service and Marketing.
Growing your Collision Business: 5 Ways Texting Can Increase Your Revenue and Keep Customers Coming Back
In this webinar, collision industry expert Jimmy Thompson will cover the top 5 tips and tricks that industry leaders are using to quickly and efficiently implement text programs to grow their businesses.
CARSTAR Kicks Off Summer Splash Promotion for Customers
Five lucky winners will receive a prize package of summer essentials that includes a Yeti cooler, four branded koozies, a branded water bottle and a branded towel.
Good Communication Helps Ensure Happy Customers
Having a good customer communication plan helps ensure customers and insurers have an equal understanding of the repair process, what will and won’t be covered and the outcome for their vehicle.
How to Recruit Employees and Attract More Customers to Your Shop
It is All About SEO! It’s an ongoing weekly conversation in the digital marketing world of auto repair. Shop owners are always looking for answers and qualified technicians. With many master techs nearing retirement age, it’s becoming harder to attract qualified employees to your shop. With auto repair and body shops at the top of
Vehicle Drive Cycles: Are We Failing Our Customers?
Why test drives (or drive cycles) matter.
Maaco Rockwall Wins Customer Focus Award
Maaco Rockwall of Rockwall, Texas recently received the Excellence in Customer Focus award from the Rockwall Area Chamber of Commerce.
Driven Brands Collision Group Gifts Five Customers with $5,000
Driven Collision ran a first-ever “Drive Home for the Holidays” campaign that allowed owners to nominate deserving customers for gifts.
Body Bangin’: The Disconnect with Female Customers
Micki Woods interviews Katie Mares, author of CustomHER Experience, on why many businesses get it wrong when trying to market to women.