BodyShop Business
Place Your Bets at the SEMA Show!

Jason Stahl

Page 1 of 4

Just when the leaves have fallen in other parts of the country and Old Man Winter is bracing to give everyone a butt whuppin’, the sun shines bright, the dice roll and the cars sparkle at the SEMA Show. If the amazing custom showpieces weren’t enough, everyone enjoys escaping the frigid temperatures and their normal work routines for a little vehicle love.

But let us not get too sucked into the dream of climbing into one of these beauties and tearing off the show floor and into the sunset with a stylish squeal of rubber. No, folks, there’s work to be done and learning to be had!

The learning comes in the form of the fourth annual Repairer Driven Education (RDE) track of seminars offered by the Society of Collision Repair Specialists (SCRS). This year, the classes have been organized into tracks so collision repairers can more clearly identify what courses are most aligned with their business needs.

“Each year, we wipe the slate clean and ask what seemed to get good feedback and what didn’t,” says SCRS Executive Director Aaron Schulenburg. “We treat each year like a new learning experience for the development of the programs. The fact that we have three delineated tracks this year stems especially from attendee feedback. There is so much great content, it’s hard to pick. One attendee told us there were different businesses there for different reasons, and he wished we would spell it out for attendees and say, ‘If you’re here for this reason, these are the tracks you need to go to.’ Anybody can pick whatever they want – it’s all a la carte – but if someone wants to follow the track we think will help them given the parameters of why they’re there, let’s line that out.”

Those three tracks are “Understanding Your Business,” “Enhancing Your Business” and “Positioning Your Business” (see schedule on the following page).

There will also be a slate of free sessions, one per day, including “Accessing OEM Repair Information” by Toby Chess; “Dispelling Collision Repair Technical Myths” by Mark Algie, Shawn Collins and Dennis Keicher, 3M; “How Did They Do That? Secrets of the Refinish Masters” by Dr. Jane Valenta and Dr. Gareth Hughes, PPG Refinish; and “Equipping Yourself for Industry Certifications” by Joe Blanton, Car-O-Liner.

Other Activities
Let’s not forget the Collision Industry Conference (CIC) will also be happening 8 a.m. to noon on Wednesday, Nov. 6 and Thursday, Nov. 7. This event regularly features 200 to 300 collision industry people discussing and debating the latest issues and controversial topics. There will also be a reception Wednesday at 6:30 p.m.

SCRS will also be holding an open board meeting Nov. 5 from 5:30 to 7 p.m. at the Collision Repair & Refinish Stage in the North Hall. There will also be an RDE after-party on Thursday, Nov. 7 from 8 p.m. to midnight for those who bought a RDE Full Series Pass.

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