In Erica Eversman's mind, it would be a shame for the
collision repair industry to not take advantage and learn from North State
Custom owner Greg Coccaro's hard fought and expensive court victory over
Progressive.
That's why the Ohio-based attorney and consumer advocate
will be going over the fine points of the landmark case at the BodyShop
Business Conference May 5 at Pheasant Run Resort in St. Charles, Ill.
"Greg Coccaro's victory over Progressive teaches us
two important things: (1) an insurer's estimate is irrelevant for the purpose
of determining how the repairer will repair the consumer's vehicle, and (2) it
is not fraudulent for a repairer to accept payment from an insurer on behalf of
a consumer and apply it to the repair as he or she professionally
determines," says Eversman.
To hear Eversman's talk, though, you must sign up for the
seminar portion of the BodyShop Business Conference. After Eversman breaks down
the important takeaways from the Coccaro case, you can take part in any number
of other seminars on:
• Environmental compliance (6H Rule)
• Building strategic relationships
• Sales/marketing
• Lean concepts
• Waterborne/low-VOC paint
• Social media
• Search engine optimization
• Finding qualified employees
• The advantage of franchising
You might also want to get some technical training by
registering for the I-CAR class, "Inspecting Repairs for Quality
Control."
"The industry would be foolish to waste the
sacrifice Greg and his shop made that benefits the entire industry," says
Eversman. "You are in charge of the repair and liable for it. Write the
damage analysis and blueprint for repair as you professionally determine, not
based on the whim, instructions or alterior purposes of an insurer."
More information:
Sign up for the seminars at the BodyShop Business Conference
Sign up for the FREE trade show at the BodyShop Business Conference
Sign up for the I-CAR class, "Inspecting Repairs for Quality Control"