Lou Berman, Author at BodyShop Business
From the VP: How to Gain a Slice of the DRP Pie

Whether your shop is big or small, DRP or non-DRP, your relationships with insurers are going to have the biggest impact on your bottom line above everything else.

From the VP: When Is It Time to Seek Outside Help?

You just can’t take any more. Things are falling apart, employees aren’t responding, work quality suffers, money gets tight…so thinking of bringing someone in to help fix things is the last thing on your mind right now. Who can afford it?

From the VP: So You Want to Open Up a Body Shop?

Times have changed, cars have changed and the equipment needed not only to repair modern-day vehicles properly but make you efficient has also changed.

From the VP: Make Training a Part of the Culture at Your Auto Body Shop

Lack of training not only inhibits productivity, expertise and skill development, it also exposes your company to liability and increased insurance premiums.

From the VP: HR – A Necessity for Growing Shops

When you hire an employee, you hire them to be an asset and make money for your company. As assets, they need to be protected just as much as the company needs to be protected to ensure future profitability for everyone.

From the VP: Selling Your Shop

The most important thing a seller of an existing body shop can do is understand who their buyer is. The second thing they need to do is to have a correct valuation on the business and real estate.

From the VP: Solution Sales and Strategic Sales

After much reflection on my own experience, I’ve decided to redefine the modern day definition of sales.

From the VP: Retention, Recruitment and Retraining

Focus on the “Three R’s” – retention, recruitment and retraining – and you’ll be well on your way to finding the qualified technicians you need.

From the VP: Financing Growth – Six Crucial Methods

Six crucial methods of financing available in what many are calling an utterly new and different collision industry from which we’ve ever known.

Sales and Marketing in the 21st Century

While commonplace sales and marketing strategies may still have their place in today’s MSO, they do not represent a large portion of the strategies necessary to succeed today.