Chicago Pneumatic announced that it has redesigned its website to make it easier for customers to find the right tool for the job.
In addition to a fresh look and more modern design, the website features new content and improved site architecture for an enhanced browsing experience, the company said.
“Our new website is fresh and intuitive, and it has been created to improve our relationships with customers online,” said Eva Marie, global communication and brands manager of Chicago Pneumatic. “It acts as a one-stop resource by providing useful and timely information and is capable of learning customer preferences to help them choose the best tool for the job.”
For example, from the Power Tools landing page, users can use one-click navigation to find a specific product, access expert advice, locate their nearest distributor or browse an online catalog. There also is a quick search function to help visitors pull up relevant information using a keyword or product reference number.
The Power Tools section also hosts information to support customers in their buying decision. The Expert Corner area contains top tips on product selection as well as maintenance advice and information about the correct use and application of power tools to protect operator well-being. Other helpful sections include a geolocator, latest news and events, and contact information.
The Chicago Pneumatic website has been designed for easy viewing from a laptop, desktop, tablet or mobile phone, the company said. The site’s content is available in 10 different languages.
Chicago Pneumatic’s new website provides useful information to customers in 14 countries: Brazil, China, France, Germany, India, Italy, Korea, Mexico, Nordic/Baltic, Russia, Taiwan, Turkey, United Kingdom and United States.