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Mike Maleski Joins Babcox Media as Associate Group Publisher

In his new role, Maleski will report to Jim Merle, group publisher of the Tech Group portfolio of brands, which includes Brake & Front End, ImportCar and Underhood Service.

Montana Body Shop Hits It Big on Social Media with Stuffed Dog

Big Sky Collision’s marketing campaign results in increasing Facebook likes from 107 to over 1,000 and makes them a household name in their market area.

ASA Offers Free Marketing Diagnostic to Member-Shops

Autoshop Solutions is offering ASA member-shops a free marketing diagnostic that includes an assessment of a shop’s Internet marketing activities, including website performance, website design, call to action, social media and search engine rankings.

Social Media: Word of Mouth Amplified

Since partnering with a social media management service, Butch’s Auto Body & Paint has been able to connect and engage with customers 24/7.

Is It Worth My Time to Engage in Social Media?

Is it worth my time to mess around with social media? I’m trying to figure out if any body shops have gained new customers this way.

Marketing to Millenials

There are more than 79 million Millenials living in the U.S. Learning how to properly target this specific group of people will ultimately benefit your shop in the long run.

Matrix System Launches Social Media Campaign

Customers can follow the brand on Facebook, Pinterest, Instagram and other channels.

Resolve to Keep Your Online Marketing Resolutions!

By pledging to boost your Web presence, you’ll be able to reach more customers throughout 2014.

Sherwin-Williams Selects Next Sites for Collision Facility Digital Marketing Seminar

Class will be held in Columbia, S.C. on Sept. 5 and Dallas, Texas on Oct. 9.

San Francisco to Host Sherwin-Williams Digital Marketing Class

Workshop on May 23 will focus on how collision repairers can contact and retain customers using digital and social media.