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Effective Marketing for Collision Repairers

Consistently marketing your collision repair business is important in order to ensure you reach customers before your competitors do.

The Best Marketing Ideas EVER for Your Body Shop

These are the best essential marketing components, the categories that you as a business owner have to cover. No excuses!

Marketing: Why You Need It and How to Do It

The world is changing, and it’s time you sunk your teeth into the power of marketing instead of shying away from it. I’m here to help clear up some of your confusion and set you up for marketing success.

AASP/NJ Members Learn Marketing Strategies from B2B Automotive

Earlier this month, AASP/NJ members and supporters were treated to an interactive and engaging presentation by nationally-known speaker Michelle Nelson of B2B Automotive on the important role marketing plays in running a successful business.

Why You Shouldn’t Cut Back on Digital Marketing

Profit is a good word, and the more the better. But when things get tight, owners and managers have to make tough decisions about what to do with their budgets, and often the cuts they make are exactly the opposite of what they should be doing.

Spanesi Americas Taps B2B Automotive for Marketing Services

The agency will provide integrated marketing services to Spanesi’s distribution partners and end users in the United States and Canada.

Missouri’s Warrensburg Collision Welcomes Jill Szoo Wilson as e-Marketing Coordinator

Hired to the position of e-marketing coordinator, Jill Szoo Wilson is the newest member of the award-winning business team at Warrensburg Collision in Warrensburg, Mo.

CARSTAR Launches its First Integrated Marketing Campaign for North America

CARSTAR North America said it will launch a new brand campaign across the United States and Canada, its first-ever integrated campaign for North America.

Five Out-of-the-Box Marketing Ideas for Your Shop

Looking for a way to stand out among your competition? These body shops, including one that has a restaurant, have it figured out.

BodyShop Business Industry Profile 2017: Word of Mouth Still Collision Repairers’ Biggest Marketing Tool

In the age of Google and social media, most collision repairers continue to get business the old-fashioned way: by word of mouth.