3M Automotive Aftermarket Division Kicks Off Fifth Year of Hire Our Heroes Program

3M Automotive Aftermarket Division Kicks Off Fifth Year of Hire Our Heroes Program

Program provides scholarships and tool grants for deserving military members and their families.

The 3M Automotive Aftermarket Division announced it is marking its fifth year of the 3M Hire our Heroes program, in which 3M has partnered with the Collision Repair Education Foundation to donate more than $750,000 since 2013 to be used toward scholarships and tool grants for more than 210 military veterans and their families.

3M is continuing an innovative way for shops to get involved with the program with the 2017 3M Hire Our Heroes Calendar. With a $200 donation to the Collision Repair Education Foundation (designating it for the 3M Hire Our Heroes program), shops will not only be giving to a worthy cause, they will also receive the commemorative calendar which contains a total of approximately $1,700 worth of monthly deals on 3M products. In 2016, the initiative raised $210,000 for scholarships and tool grants.

“The 2016 calendar was well received by our customers and helped contribute another $210,000 to the 3M Hire Our Heroes campaign,” said Dale Ross, U.S. marketing operations manager at 3M Automotive Aftermarket Division. “We hope that this continues to bring attention to the opportunities both for our military veterans to find rewarding careers in our industry, and for our collision shop owners to seek out and hire our heroes.”

Those who make a $200 donation will be able to take advantage of exclusive product offers on a wide array of 3M products, such as the 3M PPS Sun Gun II light kit, 3M Power Tools, 3M Masking Tape, 3M Cubitron II abrasives and other 3M products. Plus, this year a bonus offer has been added: When a shop participates in all 12 months of promotional offers, they will qualify to receive a sample of new products introduced by 3M AAD in 2018. The first 500 shops who make a $200 donation will also receive a custom-painted 3M Hire Our Heroes decorative hood designed by Chip Foose, along with the calendar.

Each month, shops will receive an email with the information they need to take advantage of each offer and redeem the coupon for free products, based on their qualifying purchases, made on one invoice, and entered online at www.3MCollision.com/promo.

To make a donation and get a 2017 3M Hire Our Heroes calendar, visit http://collisioneducationfoundation.org/hire-our-heroes/.

You May Also Like

Auto Care Industry Expected to Grow 5.7% in 2024

The 2025 Auto Care Factbook projects the total light-, medium- and heavy-duty automotive aftermarket to hit $617.3 billion industry in 2027.

The Auto Care Association has released its 2025 Auto Care Factbook and 2025 Auto Care Factbook & Lang Annual, which indicates that, despite challenges such as persistent inflation, the aftermarket demonstrated resilience with total U.S. light duty aftermarket sales growing by 8.6% in 2023 to $392 billion — surpassing the previous year’s projections of 8.1%. Light vehicle growth in 2024 is expected to be at a robust 5.9%, with the total light, medium and heavy duty automotive aftermarket now expected to be a $617.3 billion industry in 2027. 

Association News

The latest association news appearing on bodyshopbusiness.com.

Consolidator Report

Consolidation news from the week of June 10.

Top 5 Stories of the Week

A recap of the top five stories on bodyshopbusiness.com during the week of June 10.

Collision Careers Enhances Web Presence, Debuts New Video

The updated website now includes career path details and downloadable resources for parents, educators and school advisors as well as a new, engaging video.

Other Posts

SUN Collision Brings Back Thank You Thursdays Sweepstakes

SUN Collision is celebrating Automotive Service Professionals Month in June with the return of its “Thank You Thursdays!” sweepstakes.

Snap-on TSS Onsite at SkillsUSA in Atlanta

Snap-on Total Shop Solutions (TSS) products will be on display and included in the competition at the 2024 SkillsUSA National Leadership and Skills Conference June 24-28 at the Georgia World Congress Center in Atlanta. Related Articles – NABC to Host Third Golf Fundraising Event of 2024 – Honda Starts Production on 2025 Honda CR-V Fuel

NABC to Host Third Golf Fundraising Event of 2024

The NABC Changing and Saving Lives Foundation will host the third golf fundraising event of 2024 Sept. 9 at Boone Valley Golf Club in Augusta, Mo.

Honda Starts Production on 2025 Honda CR-V Fuel Cell EV

The all-new CR-V e:FCEV is the first production hydrogen FCEV in the U.S. to combine an all-new U.S.-made fuel cell system with plug-in EV charging capability.