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How to Recruit New Employees Using SEO: Today’s Best Practices

It’s becoming harder and harder to attract qualified employees to your shop.  What are the best ways to find top talent? Attend this webinar to hear automotive marketing experts discuss best practices to find new employees for your shop.

6 Local SEO Myths that Need Busting for Collision Shops

In an era of smartphones and on-demand everything, local businesses are collectively coming to a rather daunting understanding—online reviews could make or break a business. The way customers seek out and do business has shifted dramatically over the past few years, and with it, their expectations. Recent studies have shown that customers expect more convenience

Web Presence Management: SEO Revisited

Can people find your business online? What if they don’t know your shop by name? If they’re looking for a body shop online, will they be able to find you?

Using SEO to Score Page One on Google

A page one positioning in a search is crucial to your website’s visibility.

GFS Announces Major Investment in Osseo, Wis., Facility

Global Finishing Solutions LLC, (GFS), announced a $10 million investment in its facilities at its Osseo, Wis., corporate offices. This expansion is based upon supporting the company’s ongoing growth and increasing demand for its products, GFS says. The investment will be utilized for expansion of manufacturing facilities, offices and the addition of new equipment and

Seoul Survivor: Auto Body Repair Division of the World Skills Competition

Vo-Tech student Lee Geiger of Wisconsin will represent the United States in the auto body repair division of the World Skills competition this fall in South Korea. Here’s how this small-town student braved turbulent weather and showed he had the right stuff to take on the world.

2023 BSB Year in Review: Top 10 Branded Content Articles

Jason Stahl and Nadine Battah count down the top 10 branded content articles of 2023.

I-CAR Announces Results of Board of Directors Election

I-CAR regular members overwhelmingly approved the election of six individuals to fill open board seats.

How to Recruit Employees and Attract More Customers to Your Shop

It is All About SEO! It’s an ongoing weekly conversation in the digital marketing world of auto repair. Shop owners are always looking for answers and qualified technicians. With many master techs nearing retirement age, it’s becoming harder to attract qualified employees to your shop. With auto repair and body shops at the top of

Hyundai Announces EV Battery Manufacturing Joint Venture in U.S.

Hyundai Motor Group and LGES signed a memorandum of understanding to produce EV batteries in the U.S. and further accelerate Hyundai’s electrification efforts in North America.