ABRA Auto Body & Glass, a Minneapolis-based company, is celebrating its 25th anniversary. In June of 1984, Rollie Benjamin, ABRA’s President and CEO, co-founded ABRA’s first repair center in Fridley, Minn., in an upscale, commercial development.
ABRA says the success of its business format created growth opportunities that led to the opening of a second repair center eight months later and established the model for further expansion of the ABRA Auto Body & Glass system.
Tim Adelmann, ABRA’s executive vice president of business development, joined the company in 1985 as general manager of the second repair center and became a partner in ABRA. In 1987, ABRA launched a franchise program. After two and one-half decades, ABRA now operates 73 corporate repair centers and 23 franchised centers in 11 states and six major markets.
“At ABRA our three strategic initiatives include recruiting and retaining talent, franchise growth, and operational excellence,” Benjamin said. “I believe hiring and keeping the best people is absolutely number one.”
Adelmann added to Benjamin’s statement, “When the day is done, ABRA isn’t about paint booths or buildings or frame equipment. Over the years, our commitment to our team members has not only remained the same, but actually become stronger. We want ABRA to be the ‘employer of choice’ in the collision repair industry.”
ABRA Auto Body & Glass is a national damaged vehicle repair company specializing in collision repair, paintless dent removal and auto glass repair and replacement. Started with one repair center in 1984, the company has grown to 96 facilities in 11 states.
Visit www.abraauto.com for more information.
