AkzoNobel’s Wanda Brand Expands Distribution in Southwest - BodyShop Business

AkzoNobel’s Wanda Brand Expands Distribution in Southwest

WM Automotive, a Parts Plus member of the Automotive Distribution Network (ADN), has chosen to distribute Wanda, an AkzoNobel Car Refinish brand, throughout its southwest U.S. locations.

This collaboration with WM Automotive, located in Fort Worth, Texas, enables its network of more than 35 company owned stores and more than100 independent parts stores to distribute the entire line of Wanda products.

“The performance, ease of use and simplicity offered by the Wanda brand, in addition to the support and service from RL Paint Products, made for an excellent alignment with WM Automotive strategy,” said Mark Willingham, PBE manager for WM Automotive.

“We are very pleased to have our products marketed by WM Automotive,” added Doug Holmberg, director of sales for AkzoNobel Vehicle Refinishes Americas. “The Wanda brand paint system has given us the ability to expand our distribution footprint. To be able to achieve that goal in conjunction with such a well respected name in the automotive retail arena is a huge honor.”

For more information on Wanda products and distribution, e-mail RL Paint Products at [email protected].

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