ASA Revises 'Open Platform' Position After Disagreement with Insurer - BodyShop Business

ASA Revises ‘Open Platform’ Position After Disagreement with Insurer

The Automotive Service Association (ASA) board of directors has
approved a newly revised position statement proposed by the volunteer
leadership of its Collision Division after insurer USAA began requiring that DRP participants use a specific customer service information program at the shops’ expense.

The position statement reads:

ASA
supports an individual collision business owner’s selection of an
estimating system that meets the individual’s business needs and
commends those insurers that allow for the use of an "open platform."

ASA
believes the same logic should apply – but is not limited – to
management systems, paint systems, parts suppliers (OE, aftermarket and
recycled), equipment and customer satisfaction indexing/customer
service information programs.

In situations where collision
repair estimates are transposed by insurers, all efforts should be made
by the insurer to duplicate the collision repair facility’s original
document.

ASA says the organization decided to revise the
position statement after USAA began requiring participants in
its STARS DRP to enroll in a specific customer
service information program at the shop’s expense. The group has sent a letter to USAA explaining its concerns but says it hasn’t received a response from the insurer.

In
the letter, ASA informed the San Antonio-based insurance company that
its members don’t support the requirement to participate in a specific
program without consideration for other customer service information
programs a shop may have in place. ASA pointed out that this
requirement could be repeated by other insurance companies, therefore
creating redundancies of customer service information companies within
the collision shop’s business model, leading to confusion and shop
inefficiencies.

“ASA’s volunteer leaders, all of whom are
independent collision and mechanical shop owners, believe strongly in a
business owner’s inherent right to structure, manage and orchestrate
their personal business as they see fit,” said Darrell Amberson, AAM,
director of ASA’s Collision Division and member of the ASA board of
directors.

ASA members may access the letter in the July issue of their Collision Division newsletter, ASA Collision Division Dispatch.

Visit www.ASAshop.org for more information.

You May Also Like

Body Bangin’: The Employer-Student Disconnect

Micki Woods interviews Raven Hartkopf, lead collision instructor at Collin College in Texas, on what students want from a shop employer.

Micki Woods, master marketer for collision repair shops and owner of Micki Woods Marketing, has released the latest episode of "Body Bangin'," the video podcast that is taking the industry by storm!

In this episode, Woods interviews Raven Hartkopf, lead collision instructor at Collin College in Texas, on students' desire for shops to work around their school schedule and let them work part-time ... yet most shops don't offer a part-time position. If a shop does do this and is flexible with the student, once they're done with school, they typically stay with that shop and go full-time. Are shops missing an opportunity here?

Body Bangin’: Why Follow OEM Repair Procedures?

Micki Woods interviews Logan Payne of Payne & Sons Paint & Body Shop on the importance of following OEM repair procedures.

Body Bangin’: Getting Paid for Calibrations

Micki Woods interviews Andy Hipwell and James Rodis of OEM Calibration on how to get started doing ADAS calibrations.

Body Bangin’: What Are The Consolidators Up To With Laura Gay

Micki Woods interviews Laura Gay of Consolidation Coach on the current state of auto body shop consolidation.

Body Bangin’: The Magic of a Massive MSO with Patrick Crozat

Micki Woods interviews Patrick Crozat, the COO of G&C Auto Body, which is the largest privately-owned, family-owned auto body shop group.

Other Posts

Body Bangin’: Changing Your Mindset with Mike Jones

Micki Woods interviews Mike Jones of Discover Leadership Training on changing your mindset to change your life.

Body Bangin’: Rivian Collision Program and Insurance

Micki Woods interviews Frank Phillips, collision repair program manager of Rivian, on how Rivian’s collision program works.

Body Bangin’: Favorite Takeaways from the Southeast Conference

Live from the Southeast Collision Conference, Micki Woods does a post-show wrap-up on the Southeast Collision Conference with the SCC committee.

Body Bangin’: Overcoming Objections

Live from the Southeast Collision Conference, Micki Woods interviews Ron Reichen and Barry Dorn on overcoming objections, the talent shortage and the SCRS blend study.