Atlas Copco Names New Vice President of Communications and Branding - BodyShop Business

Atlas Copco Names New Vice President of Communications and Branding

Erik Arfalk joins the company after previously serving as director, product management and marketing for General Electric Healthcare, Life Sciences.

Atlas Copco Compressors has appointed Erik Arfalk vice president of communications and branding. Arfalk joins Atlas Copco from General Electric Healthcare, Life Sciences where he held the position of director, product management and marketing.

“We are excited to welcome Erik to Atlas Copco Compressors,” said John Brookshire, president, Atlas Copco Compressors LLC. “His experience in strategic marketing, product management and branding campaigns for both local and international companies will be instrumental in guiding him in his new role.”

In his new position, Arfalk will be responsible for implementing marketing campaigns and developing customer communications strategies across multiple industry sectors. His responsibilities include marketing communications, customer loyalty programs, marketing intelligence, industrial product marketing and leading the teams responsible for customer marketing.

Arfalk received his master’s of business administration with a major in strategic management from Lund University in Sweden.


More information:

Atlas Copco

 

You May Also Like

NABC Donates Recycled Ride to Deserving Las Vegas Family

The NABC, GEICO and Caliber Collision recently donated a refurbished 2019 Toyota Camry to a Las Vegas resident and his adopted family.

The National Auto Body Council NABC), along with GEICO and Caliber Collision, recently donated a refurbished 2019 Toyota Camry to a Las Vegas resident and his adopted family during the pre-race festivities of the Pennzoil 400 at Las Vegas Motor Speedway. The donation was made via the NABC's Recycled Rides program.

Dent Wizard Hires New Senior VP of Strategic Growth & Development

Adrian Gonzalez will be charged with driving growth through mergers and acquisitions.

CCC Report Analyzes Labor Pressures, Vehicle Complexity

Report shows advanced technology is contributing to costlier repairs, higher claims costs and longer cycle times.

Crash Champions Continues Steady Expansion Across Idaho

Crash Champions has announced the acquisition of Hoffman Auto Body in Boise, Idaho.

NABC Donates Recycled Ride to Tucson, Ariz. Family

The NABC, Allstate, Maaco and  Meineke Car Care recently donated a refurbished vehicle to a deserving Tucson, Ariz.-area mom.

Other Posts

ASE Practice Tests Available Online

ASE is encouraging those pursuing certification to take the official practice tests as part of their test preparation process.

Corby’s Collision Center: Since 1942

Bentley (Bud) and Evelyn Corby started Corby’s in a little gas station in Honeoye Falls, N.Y.

CIF Announces Enterprise as Repeat Annual Donor

Enterprise has donated for the fourth consecutive time at the Urgent Care (second highest) tier.

NABC Donates Recycled Ride to Central Georgia Mom

The NAB), GEICO and Five Star Collision Center-Wimbish recently donated a refurbished vehicle to a deserving mother of four.