The Auto Care Association announced it has launched its newly-redesigned website to promote the diverse careers and opportunities in the auto care industry. The upgraded website features tools to help companies recruit the best and brightest new talent to the industry, including a custom-built, interactive career accelerator featuring five industry segments, a recruiting resource guide and the brand-new Industry Job Board.
The site is designed to attract young people with heavy visuals, including several video testimonials from the Young Auto Care Network Group (YANG). The site also provides information on the auto care industry’s impact on the choice, safety and mobility of every driver, and features the Auto Care Careers’ social media channels.
The Industry Job Board, a resource for both applicants and employers, is designed to be a central hub where auto care job seekers and job creators connect. The job board currently hosts hundreds of positions available today in marketing, finance, legal, human resources, information technology, logistics, sales, international trade, facility management, technicians and hundreds of other career specialties in the auto care industry. The association is offering complimentary 30-day job postings to employers until Dec. 31, 2015. After Jan. 1, 2016, all auto care industry employers can post for a fee, with association members receiving discounted rates.
The association has also launched a social media campaign designed to attract millennials to the industry, using Facebook, Twitter, and LinkedIn to raise awareness about careers in the industry and to drive traffic to the Industry Job Board. In addition, a social recruiting guide for employers will be released by the association in late November.
“The millennial generation is extremely wired, and research shows that the majority of millennials found their last job through a social media network,” said Courtney Hammer, director, Job and Career Development, Auto Care Association. “Social recruiting is essential to attracting young talent to our industry.”
