The Auto Care Association has released the Auto Care Careers Recruitment Guide, a comprehensive resource tool with best practices for companies in the auto care industry looking to hire and retain new talent, as part of the association’s Job and Career Development Program.
The guide is divided by audience segment, including Millennials, recent graduates, career and technical education students, and military veterans. Each section includes extensive background research for engaging that audience with information on what each audience is looking for in their career, relevant data and successful case studies. The guide features 61 pages of sample messaging and language, digital and social recruiting tactics, and processes to help strengthen retention efforts.
“Employees who have been in the auto care industry for decades are in the process of retiring, and companies are finding it increasingly difficult to attract and retain top talent,” said Bill Hanvey, president and CEO, Auto Care Association. “With a changing landscape of job seekers, it can be challenging to reach potential new applicants, most of whom are finding their jobs through a social media network. The Auto Care Careers Recruitment Guide addresses all of these hurdles and provides concrete advice for your recruitment needs.”