Axalta Releases 2019 Color Trends Report - BodyShop Business

Axalta Releases 2019 Color Trends Report

Axalta has announced the unveiling of a spectrum of automotive colors designed for the future of automobiles in its 2019 Automotive Color Trend Report: Color Combo.

Axalta has announced the unveiling of a spectrum of automotive colors designed for the future of automobiles in its 2019 Automotive Color Trend Report: Color Combo. The report showcases unique color combinations, such as “Comeback Duo” and “Smart Duo,” and the emerging global automotive trends and latest innovations in color science driving them.

Axalta's Automotive Color Duos

“New color technologies have allowed us to introduce a spectrum of unique colors and effects that not only capitalize on current trends, but also address the formulations required to meet the needs of tomorrow’s vehicles,” said Nancy Lockhart, global product manager – color, Axalta. “This report goes beyond automotive color popularity to consider the relationship of colors and how color is influenced by the emerging transportation market of autonomous vehicles, growing customization needs among consumers, and regional preferences.”

The 2019 Color Combo report was compiled by reviewing the relationship of color trends, color formulations, the latest in color technology, and Axalta’s Global Color Popularity data to develop sets of color combinations that are shaping the automotive industry. 

The color combinations for 2019 include:

  • Smart Duo: Axalta colors Optimized Wisdom and Common Sense make up the “Smart Duo,” combining luxury, style, and practicality in their black color tones. This color duo showcases the differing color spaces that can be used for vehicles with LiDAR or Radar technology to detect other vehicles. Autonomous driving and fuel economy will influence color choices in this category, as high-tech vehicles will require color spaces to be optimized for coatings detection and transmission.
  • Topnotch Duo: This pairing of Signature Bliss and Facelift Delight features deep rich reds that evoke emotion. The “Topnotch Duo” colors demand attention with new technology that offers premium effects. The set pairs colors with worldwide appeal alongside colors designed for a luxurious finish. 
  • Comeback Duo: Solid Luck and Effect Fortune are sage green versions of Axalta colors and offer unique hues in both light and dark versions. This “Comeback Duo” group is in response to the increasing demand of colors inspired from the past, as they are reminiscent of colors found on vehicles and consumer products from the 1970s – 1990s. 
  • Contrast Duo: Dark Horizon and Light Skyline are shades of blue that appeal to younger generations. This pair is full of character and offers a light and fashionable shade of blue with a dark, luxurious blue. These trendy colors are targeted for both eco-concepts and luxury vehicles.
  • Power Duo: Bright Lagoon and Muted Bay are teal hues that appeal to a wide variety of audiences. The colors of the “Power Duo” have surprising characteristics of highly chromatic colors and uniquely muted color spaces. These colors are specifically designed for smaller vehicles and offer shades that are both playful and sporty. 
  • Popular Duo: Individual Sunlight and Traditional Sunrise are yellow and beige concepts that will invite a smile. The colors of the “Popular Duo” explore how mainstream color spaces are developed for mass consumer acceptance and mass customization options. This duo represents worldwide favorites with high usage rates on cross-vehicle types. 

Earlier this year, Axalta announced the 2019 Automotive Color of the YearSahara – a color primed for vehicle customization at manufacturing facilities and in the aftermarket. Sahara is a golden bronze tone that radiates warmth, richness, and strength for vehicles of all sizes, and can serve as the principal color of two-tone designs, including black roofs, stripes, and accent packages. Sahara falls under the “Popular Duo” group.

You May Also Like

NABC Donates Recycled Ride to Texas Veteran

The NABC, GEICO and Caliber Collision recently donated a refurbished vehicle to a deserving  Texas veteran.

The National Auto Body Council (NABC), along with GEICO and Caliber Collision, recently donated a refurbished vehicle to a deserving  Texas veteran via the NABC's Recycled Rides program.

The presentation took place at the Lone Star Changing and Saving Lives Golf Tournament at the Texas Star Golf Course. The 2018 Kia Soul was donated by GEICO, and the team at Caliber Collision Dallas fully refurbished the car.

Crash Champions Acquires Fender Mender Collision in Encinitas, Calif.

Crash Champions now operates a network of more than 100 locations across the state of California.

CAPA Elects New Members to Board of Directors and Technical Committee

The Certified Automotive Parts Association has announced the election of four members to its board of directors and three members to its technical committee.

Axalta Named 2023 General Motors Supplier of the Year

GM selects winners based on performance, innovation, cultural alignment with GM’s values and commitment to achieving GM’s ambitious goals.

Crash Champions Hosts Biannual Operations Leadership Conference

The three-day event featured presentations from Crash Champions Founder and CEO Matt Ebert, executive leadership, senior operations leaders and more.

Other Posts

U-POL Raptor Rubberized Undercoating

Kevin Lewis of U-POL shows how to apply Raptor Rubberized Undercoating, a product that protects against rust and stone chips.

Driven Brands Collision Buzz Podcast Wins Awards

The Collision Buzz podcast won two awards from the U.S. Podcast Association (USPA).

CIF Announces United Recyclers Group as Repeat Annual Donor

This marks U.R.G.’s fourth consecutive donation at the Urgent Care tier.

Salem Auto Body: Since the 1920s

Salem Auto Body is located down the road from Gallows Hill, where Bridget Bishop was hanged in 1692 as part of the Salem witch trials.