BASF Names Distributor of the Year

BASF Names Colortone Automotive Paints Distributor of the Year

Formed in 1933, Colortone Automotive Paints has been a ColorSource distributor for 20 years and has been family-owned since 1979.

Sandy Reshes, co-owner of Colortone Automotive Paints, (second from left) accepts his award from (left to right) Paul Whittleston, BASF vice president; Rich Hougland, BASF regional manager and John Moreau, BASF key accounts manager.
Sandy Reshes, co-owner of Colortone Automotive Paints (second from left), accepts his award from (left to right) Paul Whittleston, BASF vice president; Rich Hougland, BASF regional manager; and John Moreau, BASF key accounts manager.

BASF’s Automotive Refinish business recently awarded its 2014 ColorSource Distributor of the Year Award to Colortone Automotive Paints at its annual ColorSource Conference.

“The Los Angeles market is one of the largest and most competitive in the country,” said John Moreau, key accounts manager for BASF Automotive Refinish in North America. “In this challenging market, Colortone has achieved double-digit growth over the past three years and, in 2014, delivered more than 20 percent growth. Not only do they deliver growth, they also have a strong retention rate due to their high levels of technical training and service.”

Formed in 1933, Colortone has been a ColorSource distributor for 20 years and has been family-owned since 1979.

“We are humbled and honored to receive this award from BASF,” said Sandy Reshes, co-owner of Colortone. “I work with a great team of people, and it’s because of their efforts that we were able to achieve this milestone.”

Paul Whittleston, vice president of BASF’s Automotive Refinish business, added, “Our ColorSource community grew their paint business by more than 14 percent in 2014. This growth clearly demonstrates that with great partnership and focus comes great rewards. We look forward to growing and expanding ColorSource in 2015.”

BASF Automotive Refinish
Fax: 248-304-5502Contact: Sue Jaszkowski

You May Also Like

NABC Donates Recycled Ride to Central Georgia Mom

The NAB), GEICO and Five Star Collision Center-Wimbish recently donated a refurbished vehicle to a deserving mother of four.

The National Auto Body Council (NABC), along with GEICO and Five Star Collision Center-Wimbish, recently donated a refurbished vehicle to a deserving mother of four from Gray, Ga., via the NABC's Recycled Rides program, The presentation was held at the Five Star Collision Center in Macon. Ga.

Ashley Massengale and her husband have four children ages two to 12. She left her job to take care of one of her sons who is suffering from cancer. Her current car is on its last legs, so Jay’s Hope Foundation nominated Massengale for a fully refurbished 2018 Chevy Traverse to be used to get her son and other family members to important medical treatments. 

NABC Donates Recycled Rides at NORTHEAST Show

The NABC, GEICO, Mountain View Auto and Collision Center of New Jersey donated two refurbished vehicles at the recent NORTHEAST Show.

Crash Champions Expands in Idaho

Crash Champions has announced the acquisition of Addison Collision Repair in Twin Falls, Idaho.

Auto Care Association Welcomes GAO Report on Vehicle Repair Restrictions

The Auto Care Association is renewing its call for Congress to advance federal Right to Repair legislation that protects independent business owners and consumers.

ProColor Collision Welcomes First Shop in Montana

ProColor Collision Gallatin Valley is operated by Robert Rinta and Simon Gratch, who both served honorably in the Montana National Guard.

Other Posts

Association News

The latest association news appearing on bodyshopbusiness.com.

Podcasts of the Week

A review of some of the latest podcasts from BodyShop Business.

Top 5 Stories of the Week

A recap of the top five stories on bodyshopbusiness.com during the week of March 18.

MEMA Applauds EPA on Light- and Medium-Duty Vehicle Emission Standards

MEMA says the EPA final rule includes an amended and more comprehensive analysis of technological alternatives.