BASF announced that Trista Anger, regional business manager for BASF Automotive Refinish Canada, was named to the Women’s Industry Network (WIN) board of directors at the recent 2019 WIN Educational Conference held in Fort Lauderdale, Fla.
Along with her nomination to the WIN board, Anger supported the initiative to create awareness of WIN among Canadian customers by inviting two distributors and two shop customers to attend the three-day event.
“I was pleased to have been appointed to the WIN Board of Directors as the organization mission and vision tie directly in with BASF’s corporate diversity and inclusion initiatives,” said Anger. “It will provide a unique opportunity to influence women to consider collision repair as a career, contribute to their training in the industry and provide opportunities for networking. WIN’s presence is primarily in the U.S., so I look forward to increasing Canadian exposure and membership.”
Anger also participated in a conference panel discussion titled, “Women in Collision Repair,” during which panel members reiterated the importance of supporting women working in an industry that is disproportionate in female representation across all sectors. Encouraging more of them to consider a career in automotive refinish will also contribute to reducing the technician shortage happening in collision centers across North America.
The itinerary for this year’s conference, titled, “Navigating Tomorrow Together,” also included workshops centered around the anticipated challenges for a new generation of technicians, best communication practices during times of conflict, key collision industry updates and the annual scholarship award ceremony. Out of the 226 women who attended the conference this year, 12 of them were from BASF, who has supported the conference as a gold-level sponsor for 11 consecutive years.
Suggested caption: Trista Anger, Regional Business Manager for BASF Canada, appointed to WIN Board of Directors
Suggested caption: 2019 WIN Conference attendees from BASF
About BASF Automotive Refinish
BASF’s Automotive Refinish business manufactures and markets coatings for the collision repair, commercial fleet and automotive specialty markets. Its paint products are supported by technical training programs, advanced color information systems, business management and planning tools. For more information visit http://www.basfrefinish.com
BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 20,000 employees in North America and had sales of around $20 billion in 2018. For more information about BASF’s North American operations, visit www.basf.com.
At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. The approximately 122,000 employees in the BASF Group work on contributing to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio is organized into six segments: Chemicals, Materials, Industrial Solutions, Surface Technologies, Nutrition & Care and Agricultural Solutions. BASF generated sales of around €63 billion in 2018. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (BAS). Further information at www.basf.com.