Chief Automotive Technologies has launched Facebook and Twitter feeds. Now, collision repair shop owners, technicians, estimators and insurance appraisers can access more resources online to find up-to-date company, product and training information.
“Social media will play an instrumental role in our communication efforts moving forward,” says Mike Cranfill, vice president of collision. “We’re excited that Chief can now share frequent updates on our product lines and can provide timely details on our comprehensive training curriculum, including schedules, locations and registration information.”
Chief University, the training arm of Chief Automotive Technologies, has trained thousands of collision repair professionals on measuring, analyzing and repairing vehicle structural damage. Course offerings include: design-based repair, computerized measuring, structural analysis and repair, steering and suspension and collision theory. More than 100 sessions are held annually in training centers throughout North America.
Chief’s Facebook and Twitter followers will receive timely updates on training courses, as well as new product developments. Over time, Chief plans to highlight specific collision repair techniques and tips and support industry professionals in building relationships and sharing ideas and insights.