CIECA to Hold Webinar on Using Technology to Communicate with Customers

CIECA Webinar: Using Technology to Communicate with Customers

The webinar, which is scheduled for March 24 at 2 p.m., will feature Dean Fisher of Driven Brands and Jim Keller of 1Collision.

The Collision Industry Electronic Commerce Association (CIECA) announced that its next CIECAST webinar, “Using Technology to Communicate Effectively With Customers,” is scheduled for Thursday, March 24 at 2 p.m. EST. The one-hour webinar will feature Dean Fisher, collision president for Driven Brands, and Jim Keller, president and COO of 1Collision.

“The collision repair industry encompasses tens of thousands of body shops ranging from large MSOs with hundreds of locations to the independent working out of a single shop,” said Paul Barry, executive director of CIECA. “The one thing they all have in common is a need for technology that allows them to communicate effectively with their customers and trading partners.”

During the one-hour live broadcast, Barry will ask Fisher and Keller, as representatives of an MSO and repair network, to discuss the business challenges they are facing now and foresee to occur in the future.

Topics will include:

  • Technology integration and communication
  • ADAS and calibration
  • The impact of locating OEM repair procedures
  • Challenges regarding the repair of EVs

Fisher has over 40 years of experience in the automotive industry. In his current role, Fisher is focused on helping franchisees maximize growth, profitability and operational excellence.

Keller also has more than 40 years of experience in the collision industry. This includes the role as an MSO operator and partner in an early consolidator. Some of Keller’s former positions include being the Wisconsin state chair and a national committee member of I-CAR, ASA chairman, co-chair of CIC’s Industry Relations Committee and an instructor for the 3M Arms Management workshop. He is also an inductee in the collision industry Hall of Eagles.

All industry segments, including CIECA members and non-members, are invited to attend. Following the presentation, there will be a Q&A session.

Attendees can earn Automotive Management Institute (AMi) credit toward an industry-recognized professional designation and specialty degree by attending this webinar.

To register for the CIECAST, click here.

You May Also Like

WIN Most Influential Women Nominations Now Open

The Most Influential Women award was established in 1999 to recognize women whose leadership, vision and commitment to excellence have enriched the collision repair industry.

The Women’s Industry Network (WIN) announced that nominations for the Most Influential Women (MIW) award will open on Wednesday, Nov. 8, 2023 and will be accepted through Friday, Jan. 5, 2024.

Nominations of women working in any segment of the collision repair industry across the U.S. and Canada are welcome, and the recipients will be recognized at the annual WIN Educational Conference May 6-8, 2024 in Newport Beach, Calif.

RAE Returns as Leading Sponsor of RDE and OEM Summit

SCRS acknowledges Reliable Automotive Equipment as one of the leading supporters of the 2023 RDE series and OEM Collision Repair Technology Summit at the SEMA Show.

SCRS Recognizes Toyota for Support of 2023 OEM Summit, RDE

The SCRS is recognizing Toyota Motor North America as one of the leading sponsors of the 2023 Repairer Driven Education series and OEM Collision Repair Technology Summit at the SEMA Show.

SCRS Recognizes Enterprise for Support at 2023 SEMA Show

The SCRS recognizes Enterprise for their support and sponsorship of the RDE series and OEM Collision Repair Technology Summit at the 2023 SEMA Show.

CAWA, TechForce Foundation Partner to Tackle Tech Shortage

CAWA and TechForce Foundation have formed a new strategic alliance to address the growth and support of America’s skilled technician workforce.

Other Posts

CIECA to Hold Webinar on New Standards Release

CIECA announced that its second standards release of the year, the 2023R2, is now available to members.

AASP/NJ Collision Repairers Learn Benefits of Repair Planning

On Sept. 27, AASP/NJ hosted “What’s Next? Repair Planning and Repair Logic for Profit” at Indasa USA in Fairfield, N.J.

AASP/NJ Annual Meeting to Feature Comedian Rich Vos

Vos has made over 100 television appearances on a variety of channels, including HBO, HBO Max, Netflix, Showtime, Starz and Comedy Central.

ABAT to Hold Webinar on ADAS

Attendees of the Oct. 25 webinar will have a chance to win an ADAS package worth over $20K.