2012 Editions Archives - Page 8 of 9 - BodyShop Business
Are They Not Listening… Or Are We Not Talking?

Publisher Scott Shriber writes that in today’s competitive environment, it’s imperative that we communicate with both past and potential customers.

Collision Avoidance Systems As Revenue Opportunities

After your shop repairs a vehicle, it might look as good as new, but how about all those electronic systems that need resetting, reinitializing and adjusting? In the past, you may have subletted these “non-collision” jobs to a mechanical shop. But today, with the right information and a good scan tool, you can keep these jobs – and the profits they generate – in house.

Web Management: How to Use Google Analytics Reports

Google Analytics lets you track your website’s performance for free and will help you determine if you have any weaknesses that need to be addressed.

To Sue or Not to Sue?

Most collision repair facilities view suing insurance companies as the kiss of death, but some shops have deemed it necessary to recover proper compensation, restore their reputations or counter what they feel are unfair business practices. Their advice? Know what you’re getting into beforehand.

Preventing Peelers

A shocking number of bumper covers painted in body shops end up peeling, but all it takes is following the paint manufacturer’s procedures for finishing flexible parts to banish these eyesores forever.

Rental Runaround

Ever since the economic downturn, insurers have gotten more aggressive with car rental tactics, causing strained relations between body shops and their customers, not to mention lost productivity. But there are ways shop owners can fight back.

Is Technology Killing Our Passion for Cars?

BSB Publisher Scott Shriber discusses those Generation Xers and Yers out there who consistently show that the automobile is losing ground to those pesky little devices known as cellphones.

Failure to Train Techs Could Lead to Heavy Consequences

In the February issue of BodyShop Business, Editor Jason Stahl discusses a recent $22.8 million court verdict over a faulty tire repair that got him wondering if similar lawsuits are on the horizon for the collision repair industry.

Web Presence Management: Keywords Are Key to Making Your Website Search-Friendly

Poor website design leads to poor search rankings. Here are some common mistakes.

Maintenance Tips: Air Compressors

Here are six crucial keys to air compressor maintenance straight from the manufacturers. Take care of your compressor, and it will serve your shop for years to come.

Does Your Body Shop Need a Scan Tool?

Collision repair facilities that purchase their own scan tools and receive the proper training to repair today’s advanced electronics systems in-house have the opportunity to reduce cycle time and costs.

Targeting a DRP

How do you get DRPs in a market where insurers already have enough shops on their lists?