It’s in the Cloud … Or Is It?

Publisher’s Perspective: It’s in the Cloud … Or Is It?

Data is not in the cloud! It's stored on servers right here on good ol’ earth! Ahh, now I feel better.

Every time I hear that statement, it really bugs me. The reason it bothers me is because it’s just not true. Whether we like it or not, data we think and are told or are referring to is no closer to the clouds than you and I are. This data is stored on servers right here on good ol’ earth.

So what’s with referring to it being up there? Well, it’s hype. Old ideas are hard to sell. New ones sound cool and usually bring enhanced features and yes, costs too. Document storage is so old that it’s mentioned in the Scriptures. The Dead Sea Scrolls (aka tablets) were found in a cave around the 1950s. I guess they were safe since the tablets dated back to 150 B.C. Tablets were a bit cumbersome to store and slow to create and leaf through.

Later on, we took to saving paper documents, a practice that lasted until the 70s. The problem here was, what did we do with all that paper? What if they combusted? Not to speak of all the poor trees that were consumed. There had to be a better way.

Around the time the 70s transitioned to the 80s, computers became more widely used in corporations and tape backups became the thing. We ended up with so much of that stuff that we all started keeping them underground in decommissioned mines. Most are still down there.

Now, here we are with files and records up in the clouds. Or not! Again, they’re really right here on earth. I just can’t help but wonder what’s next? Will it be under the sea? Oh, I forgot, that’s where we put trash and nuclear waste. Better not put it there. Maybe we could send it to the moon! Sounds crazy, but at least then it would really be someplace where we could accurately say it was.

Until then, let’s just fix these cars and keep America rolling.

Where is your data?

 

You May Also Like

BodyShop Business 2022 Executives of the Year

This year’s Single-Shop award winner is Michael Bradshaw of K & M Collision in Hickory, N.C., and the Multi-Shop winner is Matt Ebert of Crash Champions.

For the 38th consecutive year, BodyShop Business has recognized distinguished collision repair facility owners and managers with its Executive of the Year award.

The awards are given to true collision repair “visionaries”: individuals who have experienced great success by being forward-thinking, overcoming challenges and persevering. Winners are selected based on experience, special achievements and involvement within the local community and collision repair industry.

Conducting Collision Business: It’s a New Day

The goal is not to declare war against insurers; it is to declare independence for your organization so that you’re able to provide the highest level of service to your true customers.

Don’t Be Quint: Embrace ADAS and Modern Vehicle Equipment

We can avoid a fate similar to Quint’s in the movie Jaws if we embrace ADAS, technology and training.

Welder Woman: Forging a Trail with Fire

Jaime Shewbridge is the first woman to have won the 2020 I-CAR Instructor of the Year award and the 2021 Welding Instructor of the Year award — and she’s not done yet.

It’s Time to Talk About Money with Young Body Techs

It’s time that we as leaders start to educate our young technicians on how to manage, grow and save money.

Other Posts

Boosting the Value of Your Business

If you have more than five years before you plan to exit your business, there are many things you can do to increase its value and decrease your asset gap.

Running a Family Collision Business: Stay in Your Lane

In a family business, it’s important to divide the duties and respect each other’s lanes.

Need the 411: What Should Consumers Do After a Vehicle Crash?

What do you do when consumers need info after experiencing a vehicle crash?

DRPs: A Broken Model?

How can insurers and repairers work together to streamline the claims process and earn a fair profit?