Matrix System Enters the Specialty Automotive Market with SALT ERASER - BodyShop Business
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Matrix System Enters the Specialty Automotive Market with SALT ERASER

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Matrix System Automotive Finishes, a manufacturer of aftermarket paint products, has announced the launch of SALT ERASER to the specialty automotive market.

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SALT ERASER is a new product that removes stubborn salt stains from any fabric quickly and without scrubbing. It penetrates the fiber deeply and breaks up and evaporates the salt within minutes of application, according to the company. SALT ERASER safely eliminates salt from floor mats, carpets, rugs, and runners. It cleans, freshens and revitalizes complete car interiors without any odor.

Matrix System says SALT ERASER is an ideal solution in the salt states located in New England, Middle Atlantic and Midwest areas of the United States.
 
“The advantage of SALT ERASER is its unique formulation has been designed to specifically to remove salt stains from carpet and fabric and outperforms general interior and fabric cleaners,” says Jim Caporuscio, director of business development. “It also provides consumers in the Snow Belt states with a fast, simple, colorless and odorless cleaning solution to remove crusty winter salt to restore their vehicles interior. SALT ERASER is an ideal winter and spring car care seasonal item. Packaged in individual case packs, countertop displays and stack outs, it is ideal for retailers with stores in the Snow Belt markets to capture additional seasonal sales increase their car care and general cleaning sales.”

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