Matrix, USC Brands Renew Partnership With 'Counting Cars'

Matrix, USC Brands Renew Partnership With ‘Counting Cars’

Popular History Channel show will continue using Matrix and USC brand products in restoring and customizing classic cars and motorcycles.

Danny "The Count" Koker is the owner of Count's Kustoms, a hot rod restoration shop featured on the HISTORY series 'Counting Cars'.
Danny “The Count” Koker is the owner of Count’s Kustoms, a hot rod restoration shop featured on the History Channel series, ‘Counting Cars.’

Quest Automotive Products, the manufacturer of Matrix and USC brand automotive repair products, paints and finishes, has renewed its partnership and support of the popular reality television series, Counting Cars.

The Matrix and USC brands have supported the show since its inaugural season in 2012. The show chronicles the repair projects undertaken by Danny “The Count” Koker, owner of Count’s Kustoms, a Las Vegas body shop that specializes in restoring and customizing classic cars and motorcycles.

“Our support for Counting Cars has been a win-win for our brands and for Count’s Kustoms,” said Laura Yerkey, director of communications and marketing strategy for Quest. “The show connects with body shop owners and professional painters who are our customers, and it strikingly demonstrates the artistry that can be created with our Matrix paints and finishes.”

Ryan Evans, the paint specialist on the show, said he is excited to be able to use USC and Matrix products again this season.

“Our ability to make repairs, create custom colors and spray flawless finishes with USC and Matrix products is incomparable,” said Evans. “We have very high standards, and the quality of their products doesn’t just meet those standards, it enhances them as well as the quality of our restorations.”

Counting Cars airs every Tuesday on the History Channel at 9 p.m. EST/8 p.m. CST.

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