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2021 BSB Year in Review: Top Branded Content Articles (VIDEO)

Jason Stahl and Nadine Battah count down the top branded content stories of 2021.

CIF Announces Auto Video Engage as In-Kind Donor

The Collision Industry Foundation announced that Auto Video Engage has donated the use of their newly introduced video testimonial marketing platform for CIF to use in their communication efforts.

How to Get Your Auto Body Shop Found Online!

What Body Shops Need to Know About Search Engine Optimization Auto Body Shop Digital Marketing with Autoshop Solutions Autoshop Solutions is a digital marketing company for the automotive industry. We help independent automotive businesses like yours get found online. If you don’t show up in search results when someone Googles ‘auto body’ or ‘collision repair

Optima Automotive Announces Staff Promotions

Optima Automotive, a web presence management company, has announced two key internal promotions within the company.

“Alexa, Siri…Find a Body Shop!”

Need or want something? Just call out to Alexa, Google or Siri and ask for it: “Alexa, find a body shop.” That’s voice search…and it’s the next big thing.

Web Presence Resolutions for Your Auto Body Business in 2019

Each year, I urge all of you to set New Year’s resolutions that will impact the online effectiveness of your business. Here’s a checklist of things you should do in 2019 that will maximize your effectiveness online.

Marketing: Why You Need It and How to Do It

The world is changing, and it’s time you sunk your teeth into the power of marketing instead of shying away from it. I’m here to help clear up some of your confusion and set you up for marketing success.

Where to Buy Flying Ninjas…and Other Tales from a Cookie-Cutter Website Developer

If you want to know where to buy flying ninjas, happy or patient ninjas, ninja silhouettes or any other kind of ninjas, here’s where to find them. No kidding, we found them on a California-based body shop website that we, Optima Automotive, did an analysis for.

Is Your Website STILL Not Mobile-Friendly?

For several years, I have preached about the importance of mobile-friendly websites. Now, Google has taken it to the next level, using the mobile view of your website to determine your mobile ranking. Here’s why that’s important.

Live from the NORTHEAST: Analyzing Your Auto Body Shop’s Website

During the NORTHEAST Show, my company, Optima Automotive, offered a free web presence analysis to many auto body shop owners who visited our booth. Here are some of the observations we made.