Kaeser Compressors Releases Downloadable Whitepaper
Blog entry explains importance of using CAGI data sheets in competitive comparisons.
How to Recruit Employees and Attract More Customers to Your Shop
It is All About SEO! It’s an ongoing weekly conversation in the digital marketing world of auto repair. Shop owners are always looking for answers and qualified technicians. With many master techs nearing retirement age, it’s becoming harder to attract qualified employees to your shop. With auto repair and body shops at the top of
ALLDATA Collision Advantage Wins SEMA Award
ALLDATA announced that its Collision Advantage won first place in the 2017 New Product Awards for Collision Repair and Refinish.
Dave Rea of ‘Graveyard Carz’ on Resurrected Vehicles
In a recent blog post, Dave Rea of Velocity’s “Graveyard Carz” offers some tips on keeping restored cars “from becoming the unburied dead.”
An Analysis of Progressive Insurance vs. North State Custom
What North State Custom’s successful defense against a lawsuit brought by Progressive means for the collision repair industry.
PPG Launches MVP Accelerated Sales/Marketing Systems Workshop
Two-day workshop includes a range of topics covering four primary market segments: the consumer, insurance DRP, insurance agent and non-traditional media.
Web-Est Offers New Marketing Tips
Web-Est announced a new entry has been posted in its body shop marketing blog by Matt Shanks, executive vice president of operations. The blog is a follow-up to Shanks’ original article, “Building a New Body Shop,” and offers strategies on how to wisely invest money in marketing. Shanks focuses on advertising through the Internet, traditional
A Legal Primer
Knowledge of your legal rights and your customers’ legal rights is critical to your long-term success.
