Live from the NORTHEAST: Analyzing Your Auto Body Shop’s Website
During the NORTHEAST Show, my company, Optima Automotive, offered a free web presence analysis to many auto body shop owners who visited our booth. Here are some of the observations we made.
Retired Honda Manager Gary Ledoux Launches Website to Support Collision Repair History Book ‘YesterWreck’
Created and managed by Optima Automotive of Batavia, Ill., the new website is designed to support Ledoux’s forthcoming book, “YesterWreck: The History of the Collision Industry in America.”
Web Presence Management: Save Some Lives By Joining in the Fight Against Distracted Driving
If you participate in a community outreach campaign – such as Optima Automotive’s teen drinking/texting and driving campaign – social media is a great way to promote it and generate positive PR in your marketplace.
Web Presence Management: The 8 Biggest Mistakes Collision Repair Shops Make Online
We at Optima Automotive have come across many online missteps by collision repair businesses, mistakes they often don’t even realize they’ve made or are actively making.
Women’s Industry Network Announces 2016 Educational Conference Lineup, Celebrates 10th Anniversary
Olympian Shannon Miller will be the keynote speaker, and additional speakers include Mark Claypool of Optima Automotive, Kristen Felder of Engage Target Media and Jeff Peevy of AMI.
Join Us for Free Online Workshops!
Optima Automotive and BodyShop Business have teamed up to offer workshops where body shop owners will learn how to manage their websites and social media presences.
Midwest Collision Repair Trade Show Set for May 19-20, 2023
Following the huge success of the inaugural Midwest Collision Repair Trade Show last year, the associations hosting the show are doubling the size of the event for 2023.
Five States Unite to Host Midwest Collision Repair Trade Show
The auto body associations of Kansas, Missouri, Nebraska, South Dakota and Iowa have joined forces to create and host the Midwest Collision Repair Trade Show and Conference.
Geofencing: Targeted Marketing with Proven ROI
Geofencing gets your ads in front of prospective customers in the middle of their decision-making process of where to have their vehicle repaired.
Keep Customers Coming to Your Shop with These Three Things
Most people are stuck at home and are spending a lot of time on social media or browsing the internet. This is the perfect time to be engaging with them!