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CARSTAR, Esurance Recognize Shops for Customer Service Excellence

During the recent CARSTAR annual conference in Seattle, three CARSTAR facilities were named “CARSTAR Auto Body Repair Expert of the Year” by Esurance, the direct-to-consumer personal auto insurance company. CARSTAR CEO David Byers, Insurance Senior Vice President Dan Young and Senior Director, Insurance Relations, Larry Seimbab, honored representatives from each winning store during the annual

Pro-Customer Advertising: Don’t Be Afraid

Center your advertising around the “pro-customer” concept and you’ll stand out from other shops. Why? Because nobody – absolutely nobody – is going to
follow you.

Collision Repair Customer Profiling

In order to develop profitable relationships with your customers, you need to be an expert in dealing
with their different personalities.

Arkansas Automotive Supply Business Rewarded by Collision Co-Op for Customer Service

Alan and Kathy Ivey, owners, and the employees of Auto Body Supply received the Collision Automotive Repair Services (CARS), Inc. "Simply the Best" Award Oct. 26, 2010 at their store in Springdale, Ark. CARS is an at-cost cooperative that allows body shops to come together to have increased purchasing power with their suppliers. The award

BUSINESS FEATURE: How Do Customers Choose Your Body Shop?

There are many factors that come into play when it comes time for a consumer to select a collision repair facility. Do an honest assessment of how you compare with other shops, and you’ll be well on your way to knowing whether you stand out or just blend into the background.

Legal to Waive a Customer’s Insurance Deductible for Auto Body Repair?

Insurers will say that collision repairers waiving a consumer’s deductible equals insurance fraud. But unless your state law requires a shop to collect an insured’s deductible, you have no obligation to do so. After all, the contract for repair is with the consumer, not the insurer, so arrangements you make with the consumer are per your contract only.

Repairers Win Lifetime Subscriptions to Provide Mobile Phone Apps to Customers

Summit Mobile Solutions, a wholly owned subsidiary of Summit Software Solutions, announced three winners of the company’s drawing at NACE 2009 for lifetime subscriptions to Help I Crashed My Car and MarketPlace, a customer service, sales, marketing, advertising and communication software platform. Paramount Auto Body of Reno, Nev., Auto Tech and Body of Pompano Beach,

Take Your Customers Back

In order to take back our industry, we need to take back our customers. How do we do that? By fighting insurers at their own game with clever marketing.

DCR Systems and Summit Software Solutions Extend Relationship to Proprietary Development

Mentor, Ohio-based DCR Systems has entered into a long-term business agreement with Summit Software Solutions, Inc. DCR Systems will utilize Summit Software’s shop and network management technologies in all existing and future DCR and DCR licensee locations, while Summit Software will develop proprietary software and technology solutions for DCR’s patent-pending collision repair operating model. “Summit

Customers for Life

The key to getting customers to come back to your shop time and time again is post-repair
communication.