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PBE Jobber Webinar to Be Held April 6

The Paint, Body and Equipment Specialists (PBES) segment of AAIA will be holding a Webinar, “PBE Jobbers: Six Ways to Enhance Your Online Presence,” on Wednesday, April 6 from 2 to 3 p.m. EDT. The Internet continues to transform the ways companies do business. What are the components of your company’s online presence? Does your

Supplier Web Directory

The BodyShop Business Quick Reference Guide is a “Yellow Pages” for companies with a Web presence that offer products and services specifically designed for the collision repair industry. The directory is broken into two parts: 1. Products by Category 2. Alphabetical Company Listing Click HERE to download the PDF.   Alphabetical Company Listing:  1-800EveryRim: www.1-800everyrim.com

Optima Automotive Announces Staff Promotions

Optima Automotive, a web presence management company, has announced two key internal promotions within the company.

Google Rule Change: Disgruntled Employees Can’t Post Bad Reviews About Your Business Anymore

Without getting too deep into the weeds, I want to share a rapid-fire list of issues related to web presence management that have recently come to our attention and what you might need to know or do about them.

Optima Automotive Signs Exclusive Video Production Deal With YDraw

Web presence management firm specializing in the automotive repair industry can now offer clients unique animation videos that can be used on auto repair shop websites and social media accounts.

Geofencing: Targeted Marketing with Proven ROI

Geofencing gets your ads in front of prospective customers in the middle of their decision-making process of where to have their vehicle repaired.

Could Your Phone Take You to the Moon?

With people’s addiction to smartphones these days, your website better be spot-on or you will lose opportunities to fix cars.

Maximizing Your Body Shop’s Local Online Visibility

Here are some suggestions for the new year to improve your visibility online.

Be the Leader You Once Needed

The fate of the collision industry lives in the generations to come. So what would you have told your younger self?

Addressing Cyber Security in Your Body Shop

Ryan Cropper, owner of Able Body Shop, a three-store operation in Anchorage, Alaska, nearly lost everything on his personal office computer. Here’s how to avoid the same happening to you.