News: AAA Says Record Number of Americans Will Hit the Road Over July 4 Holiday
Session to focus on new sales tactics, reaching all demographics.
The Paint, Body & Equipment Specialists (PBES), a segment of the Automotive Aftermarket Industry Association (AAIA), is hosting a complimentary webinar on Oct. 1, 2013, at 11 a.m. EDT on how jobbers can excel in today’s business climate. The webinar will be presented by David Szen, president, Szen Inc. and senior consultant, Symmetrics Group.
In this webinar, attendees will learn:
- How technology has changed people and why old sales tactics will not work
- What to do to have better “people power” to reach more people
- How to tackle generational sales realities and reach out to all demographics (Millennials, Gen-X and Boomers)
- Why they must bring value, competence and knowledge to their customers