PPG’s Cristina Fronzaglia, manager of marketing and communications for automotive refinish, was named Goodguys 2011 Woman of the Year during a special ceremony at the 14th annual Goodguys PPG Nationals recently held in Columbus, Ohio.
The Goodguys Woman of the Year award, presented annually since 1991, recognizes a female industry executive who serves to preserve the integrity and growth of the hot-rodding industry.
With more than 70,000 members, Goodguys is the world’s largest rod and custom association, known worldwide for its events widely attended by enthusiasts of hot rods, custom cars, classic cars, trucks, street machines and muscle cars through 1972 vintage.
“The fact that the Goodguys association chose to recognize Cristina for her contributions is well-deserved,” said John Outcalt, vice president, global automotive refinish. “As a valued member of our refinish team, she has a very special talent for getting people excited about paint, color and all its possibilities. She really knows how to make PPG shine in any environment.”
In presenting the award to Fronzaglia, John Drummond, Goodguys’ communications director, remarked how “her acute sense of color and taste, her creativity and boundless energy as a promoter of our industry made her an easy choice for the prestigious honor. Cristina embodies all that is good about the hot-rodding industry. Goodguys, as well as the entire automotive aftermarket, is richer for her many contributions.”
In accepting the award, Fronzaglia said, “It’s our job to help the custom car creators’ and rebuilders’ dreams come true by providing them the exact color that matches their vision of a project.”
Fronzaglia, who joined PPG in 1993 as a sales trainee, served in a variety of sales and product-management roles before being appointed communications manager for automotive refinish in 2005. That led to her in-depth involvement with the rod and custom industry.
In addition to marketing and promoting PPG’s refinish paint brands to collision repair centers and commercial operations across the United States, she also leads the promotion of PPG’s Vibrance Collection of custom colors and paint systems geared for rod and custom stylists, as well as restorers of classic automobiles.