Marketing to Millenials
There are more than 79 million Millenials living in the U.S. Learning how to properly target this specific group of people will ultimately benefit your shop in the long run.
1Collision Network to Host Consolidation-Focused Workshop
“Thriving in a Consolidating Marketplace” to feature a variety of industry experts who will introduce attendees to various strategies, products and services to help them gain market share.
Time for a NAP
No, not that kind of nap – we’re talking about your shop Name, Address and Phone (NAP), which needs to be consistent in online business directories to maximize your visibility and search ranking.
Google Is Not Calling
Beware of telemarketing companies who claim they can help boost your Google ranking.
Resolve to Keep Your Online Marketing Resolutions!
By pledging to boost your Web presence, you’ll be able to reach more customers throughout 2014.
It Only Takes a Moment to Destroy Your Reputation
One scathing online review and your sterling reputation could be tarnished at best, severely corroded or destroyed at worst.
Increase Your Visibility With Facebook Offers
Using this service can promote your business and keep your customers engaged.
Has Your Ranking on Google Recently Dropped?
If so, the introduction of Google Penguin may be to blame. Read on to find out what you can do to get back on page one.
Join Us for Free Online Workshops!
Optima Automotive and BodyShop Business have teamed up to offer workshops where body shop owners will learn how to manage their websites and social media presences.
Axalta Coating Systems Partners with Optima Automotive
Axalta Coating Systems, formerly DuPont Performance Coatings, has partnered with Optima Automotive to work with its customers on its overall Web presence marketing tactics. This will include website development/design, search engine optimization, social media management, pay-per-click campaign management and reputation management. “Mark Claypool and Optima Automotive are clear leaders in the field of Web presence