THE EVER-GROWING IMPORTANCE OF OEM CERTIFICATION
Rising above the crowd in today’s highly competitive collision repair market is no easy task. While talent, perseverance and hard work are a must, it also helps to have an edge, or some sort of differentiating factor. For many collision centers, that difference is OEM certification. An increasing number of collision repair facilities are recognizing
OEM Certification: A Differentiator
OEM certification offers numerous benefits to a collision repair facility, including helping it stand out among competition.
From the Sidelines to Center Field: OEM Certifications
If you’re considering OEM certifications for your collision repair facility, take a good look at your playing field, what your competitors are doing in your market and how OEM certifications can make you the winning team.
North Carolina MSO Announces Multiple Elite OEM Certifications
The 12 OEM certifications now include a BMW Certified Collision Center, a Mercedes-Benz Certified Collision Center and a Tesla Approved Body Shop.
Spirit West Achieves OEM Certification
Spirit West is now part of an elite group of body shops that have the right tools, equipment, training and modified facilities to ensure that vehicles are repaired to OEM specifications.
OEM Certification: I’m Certified! Now What?
OE certification is not one of those investments that is necessarily going to give you a big return right out of the gate. So how can you as a shop owner or manager maximize your investment?
BASF Releases Tool to Help Body Shops Navigate OEM Certification Programs
BASF Refinish has released a new OEM Sales Toolbox to guide body shops through the process of building a solid strategy that aligns with the growing OEM influence in the industry.
Do People Actually Search By OEM Certification?
Shocker: If you’re certified or part of any OEM network, no one is searching for shops that are certified on Google. That said, you should still be promoting your certifications on your website.
OEM Auto Body Certification: What’s Next?
In 2011, the three major industry associations decided that OEM repair procedures should be the standard. In 2019, we’re talking about taking those repair procedures to the next level and getting that stamp of approval from the manufacturers who created them.
AASP/NJ Board Member Dave Gruskos Delivers Presentation on OEM Certification
AASP/NJ announced that board member Dave Gruskos, president of Reliable Automotive Equipment, gave a presentation titled, “OEM Certifications: Not Just a Fad,” on Jan. 24, 2019 at his facility in Belford, N.J.
