Service King and NBCF Partner For Early Detection Awareness
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Service King and National Breast Cancer Foundation Partner For Early Detection Awareness

The 2015 Eliminate Breast Cancer Campaign marks Service King’s second annual partnership with NBCF as part of Breast Cancer Awareness Month.

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breast-cancer-service-kingService King Collision Repair Centers has announced the continuation of its partnership with the National Breast Cancer Foundation (NBCF) in recognition of Breast Cancer Awareness Month.

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Together, Service King and NBCF aim to promote the critical step of early detection in the fight against breast cancer, including NBCF’s latest tool – the Early Detection Plan mobile app. The effort, themed by Service King for the second consecutive year “Eliminate Breast Cancer,” extends through the month of October.

“Last year, Service King exceeded our expectations and demonstrated how much they truly care about the communities they serve,” said Janelle Hail, NBCF co-founder and CEO. “We are excited to partner again this year because they are innovative and creative in their approach to spreading the message of early detection, and the funds they raise will help us provide free early detection services for women in all 50 states.”

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The 2015 Eliminate Breast Cancer Campaign marks Service King’s second annual partnership with NBCF as part of Breast Cancer Awareness Month. Last year, Service King teammates from locations across the country rallied to raise a total of $112,000 for the Foundation’s mission of “Helping Women Now.”

“This is an effort that is near to the heart of Service King and our teammates,” said Chris Abraham, Service King CEO. “The fight against breast cancer touches families across our organization and throughout the communities we operate. We’re humbled to join hands with NBCF in an effort to raise early detection awareness and ultimately help ‘Eliminate Breast Cancer.’”

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To help spread the importance of early detection, Service King is actively promoting NBCF’s latest Early Detection Plan mobile app. According to the American Cancer Society, when breast cancer is detected early, in the localized stage, the five-year relative survival rate is 100 percent. The app, available for iPhone and Android devices in both English and Spanish, helps women be proactive about their own breast health by helping them locate nearby clinics and create customized reminders to complete their monthly self-exams and schedule their annual clinical exams and mammograms.

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Meanwhile, Service King teammates will once again support NBCF by wearing pink Eliminate Breast Cancer T-shirts at locations across the country this month. Each T-shirt recognizes a direct donation to NBCF, its efforts to support early detection and its ultimate mission of Helping Women Now.

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