Service King Supports National Breast Cancer Foundation With New Billboard Campaign
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Service King Supports National Breast Cancer Foundation With New Billboard Campaign

The company is dedicating its national inventory of more than 100 digital billboards to promoting early detection awareness in the fight against breast cancer.

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“Don’t miss the signs of breast cancer. Get screened.” That’s the message Service King Collision Repair Centers and its teammates aim to amplify across the U.S. during its continued unified support of the National Breast Cancer Foundation (NBCF) and Breast Cancer Awareness Month.

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The company is dedicating its national inventory of more than 100 digital billboards to promoting early detection awareness in the fight against breast cancer. The pink billboards feature the straightforward message, along with an opportunity to learn more by visiting the NBCF’s homepage.

“We are grateful for the continued support of Service King through its Eliminate Breast Cancer campaign,” said Danae Johnson, senior director of development, NBCF. “Their contributions are vital to furthering our mission of ‘Helping Women Now’ by providing early detection, education and support services to those affected by breast cancer.”

Service King’s national billboard campaign in support of the NBCF and its mission will remain active through the end of October.

“The entire Service King family is honored to join hands with the National Breast Cancer Foundation in the critical fight against breast cancer,” said Jeff McFadden, Service King president. “This is a cause that is deeply personal for many of our teammates and their families. We believe in the mission of NBCF and the proactive support programs it deploys across the country as we both fight for a cure and a world free of breast cancer.”

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In addition to its highly visible billboard campaign, Service King teammates at its more than 300 locations across the U.S. are supporting NBCF with Service King’s third annual internal T-shirt drive. The 2016 T-shirts, which teammates wear each Friday, include the message “Eliminate Fear. Inspire Hope.” complete with the NBCF pink ribbon.

Each T-shirt represents a direct teammate donation to the National Breast Cancer Foundation and its mission of “Helping Women Now.” Through its first two years, Service King and its family of teammates have contributed more than $220,000 to NBCF and its various outreach and support programs.

For more information on Service King, visit www.ServiceKing.com.

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