Sherwin-Williams Automotive Finishes announced it will hold its next A-Plus University "Winning the Keys" Estimating and Profitability Workshop at the Hilton Baltimore Aug. 18 and 19.
To meet the challenges collision repair facilities face in today’s economic climate, Sherwin-Williams says it has designed its Winning the Keys workshop to specifically increase business at the front end of the body shop. It focuses on three profit areas of importance to a successful collision facility: customer service, selling skills and estimating.
The workshop has been specifically designed for collision repair facility owners, managers, estimators and customer service representatives who are interested in improving their closing ratio and creating loyal customers.
Attendees will learn to use sales techniques that have been custom-tailored to the collision repair industry and designed to improve the effectiveness of their selling skills during the estimating process. The workshop also provides each attendee with detailed information and the tools necessary to write and negotiate more profitable estimates, Sherwin-Williams says.
The course also will offer attendees the opportunity to share best practices with their industry peers throughout the two-day learning session. Breakfast and lunch will be provided each day with a group dinner scheduled for the first evening. Course curriculum includes the following:
Achieving Service Excellence
The Road to Sales Success
Estimating Solutions for Profit
"We’re very excited about this A-Plus University offering," said Brandon Devis, A-Plus Network Program Manager for Sherwin-Williams Automotive Finishes. "We see the Winning the Keys curriculum as a natural extension to the other business-building training sessions we provide at our A-Plus University EcoLean Collision Services workshops."
Register for the A-Plus University Winning the Keys workshop online.
For more information on the A-Plus Network, call (216) 332-8580.