Spectra Premium Industries has received the Gold Content Excellence Award for Web Catalog from the Automotive Content Professionals Network (ACPN) during the annual ACPN Knowledge Exchange Conference in Tampa, Fla.
This award is presented to companies which consistently provide high-quality, timely and accurate electronic catalog and product information.
“We are honored that ACPN presented us with this award, which acknowledges the dedication and teamwork of our parts information management, parts application management, web development and marketing teams,” said Gilles Tremblay, corporate director – marketing. “Spectra Premium quickly saw the importance of catalogs in electronic form and has been one of the first adopters of this medium that is now the norm in our industry. Our eCatalog not only offers quality content, but also stands out for the excellent integration of its data content with a user-friendly interface on both mobile devices and desktops.”
Spectra Premium has regularly been rewarded by ACPN – or by its previous iteration, the National Catalog Managers Association (NCMA) – for catalog content and mobile application excellence.