Sterling Autobody Centers Joins NABC - BodyShop Business

Sterling Autobody Centers Joins NABC

The National Auto Body Council (NABC) is announced that Sterling Autobody Centers has become NABC’s newest corporate member.

"This is an exciting development for us," said Russ Slocum, vice president of operations for Sterling Auto Centers. "We look forward to working closely with NABC to increase the image and overall perception of the collision repair industry."

One of the ways Sterling plans to demonstrate its commitment to collision industry image is through its involvement in NABC’s Recycled Rides initiative, a community awareness project in which NABC member shops repair and donate recycled vehicles to families in need.

"Sterling is pleased to share in the excitement of the NABC’s Recycled Rides initiative," said Allan Robinson, president of Sterling Autobody Centers. "Partnering with them in assisting organizations and families in need receive reliable transportation throughout communities in which we live, work and play is a great privilege.”

NABC Executive Director Chuck Sulkala welcomed Sterling into the group.

“It’s an organization that embraces industry professionalism, a characteristic that will undoubtedly shine through their NABC-related efforts to improve the image of this industry, one consumer at a time,” Sulkala said of Sterling.

For more information or a NABC membership application, visit

You May Also Like

Deadline for Busch Memorial Scholarships Approaching

Two scholarships will be awarded to students pursuing a collision career.

The ASE Education Foundation announced that the deadline to apply for the Michael Busch Memorial Scholarships is March 31. Presented by the foundation, two scholarships will be awarded for the 2024-25 academic year to students pursuing a career in the collision industry.

Qualified applicants should be graduating high school seniors or have graduated from high school or received a GED certificate. In addition, applicants should be enrolled or planning to enroll as a full-time student in a two- or four-year college or university or in an ASE-accredited post-secondary collision repair program.

Body Bangin’: Stand Out in a Consolidator’s Market with John Shoemaker

Micki Woods interviews John Shoemaker of BASF on how to be “elite” in a consolidator’s market.

Body Bangin’: Can Loaner Vehicles Be Another Revenue Stream?

Micki Woods interviews Laura Tierney of on turning loaner vehicles into a new profit center for your shop.

Protect Your Shop from Cyber Crimes with Mark Riddell

Micki Woods interviews Mark Riddell of m3 Networks Limited on what auto body shops can do to protect themselves from a cyber attack.

Body Bangin’: The Disengagement Epidemic with Kevin Wolfe

Micki Woods interviews Leaders Way Owner Kevin Wolfe on why 73% of work professionals are disengaged today and what we can do about it.

Other Posts

Body Bangin’: I Thought We Were Doing It Right with Josh Piccione

Micki Woods interviews Josh Piccione on repairing vehicles correctly — according to manufacturer guidelines.

Body Bangin’: Be a Star Not a Hamster with Robert Snook

Micki Woods interviews popular keynote speaker Robert Snook on how to differentiate and grow your business.

Body Bangin’: Know Me, Know My Car with Mike Anderson

Micki Woods interviews Mike Anderson on the importance of building an emotional connection with your customers.

Body Bangin’: Fighting for Consumer Safety with Burl Richards

Micki Woods interviews Burl Richards on his personal mission to fight for consumers’ rights and safety.