customer Archives - BodyShop Business
Four Top Paid Search Strategies for Collision Shops

Automotive aftermarket veteran and CEO and founder of Autoshop Solutions, Danny Sanchez, knows which marketing strategies work for collision shops — and which don’t. Here are his key takeaways on why shops should advertise and the four top strategies for pay-per-click marketing. Strategy 1 – Have a Great Presence Online!Your website is more than a

What are the Roles of the Collision Repairer, Insurer and Customer?

Collision repairers generally take on far too much responsibility in their customer’s repair, including negotiating the cost of repair. So let’s review the various roles and responsibilities in an insurance-related repair.

J.D. Power Study Finds Vehicle Owners Expect Connected Service Experience

From scheduling a visit to amenities available while customers wait for their vehicles, technology and connectivity are becoming an increasingly important part of the service experience, according to study.

Survey Finds What Really Drives Customer Satisfaction During Insurance Claims Process

Survey finds that the most influential attribute of the claims experience was “my insurance company acted in my best interest.”

Publisher’s Perspective: Don’t Do This to Them

Do not let inefficiencies or sales programs get in the way of your customer being able to use fresh product.

Axalta Announces Plans for New Customer Experience Center

The 45,000-square-foot facility will provide the latest customer training resources for refinish technicians, particularly those located in the mid-Atlantic region.

Auto Body Shop Owner Crashes Car Instead of Fixing It

Shop owner allegedly loaned out his customers’ vehicles and also crashed one while taking it out for a ride.