Mark Claypool Archives - Page 5 of 7 - BodyShop Business
Dancing With Google and Bing

Do the SEO dance to maximize your potential for search rankings. Dance with Google first, but allow Bing to cut in now and then.

Great Lakes Ships and Dinosaurs

Is your business the same today as it was the day you opened your doors? Have you grown? Have you adapted? Have you redesigned or reinvented your business?

Is It Worth My Time to Engage in Social Media?

Is it worth my time to mess around with social media? I’m trying to figure out if any body shops have gained new customers this way.

Web Presence Management: Going Mobile with Your Website

Mark Claypool uses real-life examples of body shop websites to describe how to make them smartphone-friendly – and why it’s important.

Web Presence Management: What You Don’t Know That You Don’t Know About Your Website

Do you know who owns the copyright to your website or your domain name? Has someone copied your site? You’ll be surprised at the answers.

Web Presence Management: Understanding Facebook Timeline

Expert tips for setting up your shop’s Facebook Timeline fan page.

Web Presence Management: Facebook Business Page – Why You Need One and How to Do It Right

Facebook has become the wild new frontier of marketing – one you can’t afford to ignore.

Website Presence Management: Redesign Revealed

Quality Auto Paint & Body’s website goes from retro to modern and now includes their address in a prominent position and a “call to action” in the form of a “Request an Estimate” feature.

Web Presence Management: Keywords Are Key to Making Your Website Search-Friendly

Poor website design leads to poor search rankings. Here are some common mistakes.

Web Presence Management: Building a Shop Website Isn’t Enough

No “Field of Dreams” here: Collision repair facilities today must realize that having an effective online presence is as important to their long-term success as any other facet of their business.

Web Presence Management: Obtaining Your Body Shop Website’s Domain Name

A website domain name broker offers
to sell you CollisionCenters.com. What should you do? I say pass. Don’t fall for these brokers’ tactics. Save a lot of money by registering your own!

Web Presence Management: Optimize Your Website

Consumers who need collision repair services are now almost exclusively searching for body shops online. So does your shop rank high in their search results? If not, you need search engine optimization (SEO).