Gullo Toyota in Conroe, Texas has earned the 2009 Toyota/Lexus Certified Collision Center of the year award.
The national award is based on a 12-month measurement of customer satisfaction, sales growth, associate certification and other measurements. Nationally, 164 Toyota and Lexus Collision Centers compete for this award.
After finishing in fourth place in 2008, the work of center manager Mike Cortez and his staff earned the first-place finish for 2009.
“There are a few things we did differently from 2008 to 2009 – most of which was to concentrate on the little things, such as putting the vehicles on a lift to make sure everything looks correct, keeping the customer informed regularly and filling out quality control checklists on finished vehicles with three different people to ensure better quality,” said Cortez.
He added that all of these things are simple enough, but it’s easy to veer away from them when faced with the demands of everyday work.
In a congratulatory note to Gullo, Travis Rice, manager of Collision Operations for Gulf States Toyota, noted that out of a possible 100 points, the top four shops all finished within a few points of one another.
“It’s no coincidence that the dealers listed here are also in the top 10 percent nationally in CSI and among the top performers in departmental profit,” Rice said.
Cortez was quick to point out that he and his staff did not accomplish this on their own. He expressed his thanks to Tony Gullo Jr. and family, Travis Rice with Gulf States Toyota, Dave Pyle with Toyota Motor Company and Glen, Larry, Bill and Patrick with Sherwin-Williams Paint for all their support through the years.
More information:
• Gullo Toyota Collision Center 
