Through social media marketing and the help of its Facebook fans, Warrensburg Collision was able to create awareness and donate $1,296 to the ALS Association.
The staff members at the Missouri-based collision center recently participated in the ALS Ice Bucket Challenge, and with the use of a skid loader from JC Meyer Construction, had 300 gallons of water and 200 pounds of ice dumped on their heads.
After the challenge, manager Casey Lund offered to donate $1 per new Facebook page like they received from Aug. 27 until Aug. 31.
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