PODCAST: Marketing During COVID-19 (Part 1)
Jason Stahl and Micki Woods discuss the impact COVID-19 had and is still having on collision repair facilities and what the best shops did (or should have done) marketing-wise to thrive during uncertain times.
Micki Woods Releases New Video on OE Certification
Woods discusses whether the collision industry’s current obsession over OE certification is a good thing or bad thing.
Customer Relations: Is the Customer King in Your Body Shop?
In the day-to-day “busy-ness” of our jobs in the shop, we often forget who our true master is – especially because we serve many.
OEM Certification: I’m Certified! Now What?
OE certification is not one of those investments that is necessarily going to give you a big return right out of the gate. So how can you as a shop owner or manager maximize your investment?
A Fresh Look at Lean Manufacturing
Where are collision repair facilities in their never-ending journey to lean manufacturing?
Independent Body Shops: Surviving in a Consolidating World
How can you, an independent, survive and even grow during a time where it seems like the mega MSOs are increasing their market share?