2005 Ford GT: Not Your Grandma’s Ford
Why do I know the Ford GT? Maybe because you’re old. But at least your memory’s still good. You’re likely remembering the 1966 Le Mans, when the Ford GT40 race cars swept the top three positions. The 2005 GT is designed with those road warriors in mind.
BMW = More Lovin’
Men who drive BMWs have the most sex.
The Right to Repair
Just how accessible is repair information these days and is legislation still needed to ensure a level playing field?
What’s Diminished Value Mean To You
As contentious an issue as diminished value (DV) has become in the insurance and repair industries, there’s a quiet revolution taking place in the claims business. Once limited to the owners of exotic cars, DV is now a phrase on the lips of ordinary people with damaged grocery-go-getters. And this flood of inquiries to claims
Going Head-To-Head with DRPs
If you’re of the opinion that you can “beat ’em and don’t want to join ’em”, you need to market your shop
aggressively to consumers and offer them something they can’t get at a preferred provider shop.
Image is Everything
You might perform top-quality repair work, but if your shop or employees look bad, smell bad or seem bad, your image is alienating potential customers and perpetuating negative stereotypes that the 20/20s and Datelines of this world so like to exploit.
Profitable by Popular Demand
Shops upselling their owners on accessories.
Let the Heart Surgeons Operate
Is the perceived shortage the result of too many shops using highly skilled technicians to perform low- skilled work?
In SOPs We Trust
Standard operating procedures could offer a body shop owner more freedom and the ability to attract new insurance business by creating ‘verifiable’ trust.
Auto Repair at Autobahn Speeds
Germans are known for their engineering prowess, which is reflected in the vehicles they produce — Mercedes, Porsche, BMW, Volkswagen — and the speed limits they post. And though Germans’ love for their automobiles has lessened and insurers love of meddling has grown, collision repairers are still finding business profitable.