Web Presence Resolutions for Your Auto Body Business in 2019
Each year, I urge all of you to set New Year’s resolutions that will impact the online effectiveness of your business. Here’s a checklist of things you should do in 2019 that will maximize your effectiveness online.
Marketing: Why You Need It and How to Do It
The world is changing, and it’s time you sunk your teeth into the power of marketing instead of shying away from it. I’m here to help clear up some of your confusion and set you up for marketing success.
AASP/NJ Members Receive Education and Motivation from Mike Anderson & Friends
Joining Anderson for the Sept. 29 presentation were Dennis Rogers, strongman and Guinness Book of World Records setter; Ryan Taylor, CEO of Bodyshop Booster; and Brett Steele, regional sales director of Podium.
Customer-First Mindset Helps Florida Body Shop Thrive Without DRPs
How do you build a $3 million business without any DRPs? Robert Molina, co-owner of Collision Care Xpress in Pompano Beach, Fla., answers without hesitation: “No doubt it’s the customer service.”
Pitfalls of Third-Party Review Sites (and What to Do About Them)
The reputation you’ve built for years can be torn down with a single poor online review. Here’s what you need to know about third-party review sites.
Web Presence Management: Beware of Online Thieves and Extortionists
There are robbers and extortionists, metaphorically speaking, who can hold you back, cost you too much and stand in the way of getting traffic to your website and brand exposure from your social media accounts.
Web Presence Management: How Do You Stack Up Online to Your Competitors?
Few businesses in our industry go the extra step to determine how they stack up online with their local competitors. Have you?
Podium Webinar Offers Tips on How to Increase Word of Mouth with Online Reviews
The free webinar is available for viewing and is specifically tailored to collision repair facilities to show why online reviews matter to them and how to effectively manage their online presence.
OE Certification: Industry Perspective
Collision repairers, association heads and other industry leaders talk about the trend of OE certification and whether or not becoming certified is critical to survival.
Web Presence Management: Facebook Rolls Out Professional Services Directories
After extensive testing, Facebook has rolled out a professional services directory as a direct attempt to take traffic away from Google and Yelp. How does this affect your business?
