A History of Success and Change
The time: 1894. The place: Boston, Mass. The body shop: Fitzpatrick Brothers.
“X” Marks The Spot
In the old pirate movies, “X” always marked the spot on the map where the buried treasure was located. Often encrypted, the maps were laid out using the only measuring method known at the time – latitude and longitude.
Speaking Their Language: Female Customers
Understand your female customers and you’ll not only make the repair process less intimidating, you’ll gain their loyalty, too
Internet Insight
You’ve no doubt heard about the Internet. Whether it’s those commercials with guys in suits surfing in the streets, Al Gore talking about the Information Superhighway or somebody on the radio telling you about "dot com," it’s all around you. You may even be a “netizen” yourself.
The Tale of One Shop Continues…
….with Paul and Teresa Slate
The Cost of Going Global
Since each country’s refinish market is at a different stage of maturity, product needs vary – making formulation costly for manufacturers and standardization of VOC rules nearly impossible.
Opening the Books: Balance Sheets
Looking for a way to increase employee productivity and loyalty at your repair operation? You may need to look no further than your monthly balance sheet.
Get More Green from Your Yellow
Most body shops advertise in the Yellow Pages, and many of those shop owners renew their ads every year, leaving well enough alone.
Ask the Executives
There’s no better place to go for advice than to those who’ve reached the top. To help you climb your ladder of success, we asked Clark Plucinski and Russell Verona – both industry leaders and BodyShop Business Executives of the Year – questions ranging
from productivity to customer relations to future trends:
Starting Over
Russ Manley and his father, Ron, have run Manley and Son Auto Body and Paint in Forsyth, Mo., for 34 years. In the early years, custom work was the bread and butter for the shop, but because of poor work conditions, paint jobs that went wrong were as prevalent as the ones that went right.