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What’s the Bright Idea?

Shop owners share their thoughts on how to make their businesses – and yours – more successful

Legal Insight: Know Laws that Affect Your Business

As a body shop owner, you have a lot to worry and think about. If you’re successful, though, you probably make the time to check the quality of the paint work leaving your shop
– even though you employ painters.

Opening the Books: Balance Sheets

Looking for a way to increase employee productivity and loyalty at your repair operation? You may need to look no further than your monthly balance sheet.

Get More Green from Your Yellow

Most body shops advertise in the Yellow Pages, and many of those shop owners renew their ads every year, leaving well enough alone.

Ask the Executives

There’s no better place to go for advice than to those who’ve reached the top. To help you climb your ladder of success, we asked Clark Plucinski and Russell Verona – both industry leaders and BodyShop Business Executives of the Year – questions ranging
from productivity to customer relations to future trends:

Paint-Shop Smarts

To increase production in the paint shop, you can do one of two things: Buy more equipment – the object here being to do more work in the same time period by mechanizing
the task. Or, you can produce more by better utilizing your present facility and equipment – the old “work smarter not harder”
school of thought.

Negotiating with an Insurance Adjuster

Regardless of where the majority of your business comes from, one fact of life of owning a collision-repair shop is having to negotiate with an insurance adjuster.

Overcoming Roadblocks

Three men – Bob Anderson, Jerry Kottschade and Joe Sanders – have devoted a great deal of time over the years to assume positions of leadership within their chosen field.

Analyzing Collision Damage: Estimates

Writing estimates can easily make or break a collision-repair shop’s business. The estimate is more than a financial barometer for the customer and insurance company –
it’s the first step in the repair process.

Straightening Modern Metal: Using Heat

Using heat to facilitate the straightening of a modern automobile or light truck is very tempting.