Sterling Autobody to Use ALLDATA in All Locations
Sterling Autobody Centers Inc. announced today that it has signed an agreement with ALLDATA that will place ALLDATA collision and mechanical repair data in each of its 60-plus locations. “We’re excited to bring ALLDATA’s comprehensive repair data into the Sterling network," said Nick Notte, Sterling’s president. “ALLDATA information, along with that of I-CAR, Tech-COR and
COVER STORY: Brand on the Brain
Want to get consumers thinking about your shop all the time? The key is to create a marketing plan that emphasizes repetition and consistency.
Ohio High School Auto Body Program Students Excited Over Restoration Project
The vehicles students enrolled in the Southview High School Auto Body Repair Refinishing and Restoration Program usually work on are old, out-of-date beaters. So when they recently got the chance to restore a ’68 Pontiac GTO, they were thrilled. The GTO project was made possible by Ed Jones, president of Jones Motorsports in Akron, Ohio,
March Taylor Memorial Fund Grows with Fundraising Projects
The March Taylor Memorial Fund (MTMF) extended its thanks to the many companies and individuals who have donated to its collision industry scholarship fund. To date, more than $80,000 has been contributed to the MTMF, with many pledges and donations yet to be received, the foundation announced. Two recent fundraising events contributed in excess of
Who Will Weather 2009?
How do you feel about your business prospects in 2009? Well, I can tell you how some of you feel based on a recent survey we conducted. Approximately 39.1 percent of you said that you feel your business will be equal to what it was in 2008. 32.3 percent of you said business will be
Sherwin-Williams’ A-Plus Network Program Adds New Benefits
Sherwin-Williams Automotive Finishes Corp. (SWAFC) A-Plus Network – the brand’s value-added program providing comprehensive business solutions to help improve customer service, employee growth, insurance relationships, process refinement, productivity and profitability – now has several new benefits available, SWAFC announced. Recently, three additions were made to the program, including Fleet Response as a new business resource,
Let’s Be Real, Folks
I would sure love to see an empty stadium at the Cleveland Browns’ home opener next season as a protest against outrageous NFL ticket prices. Maybe then my son and I could afford to go to a game. But are fans ever going to band together and make such a collective statement? No. Cleveland will
You Get What You Give
You get what you give. Every so often you hear one of these wise old sayings about life, but to me, the one above is proven to be true every day. To me, it means that the more effort you put into life, the more you’ll get out of it. “You reap what you sow”
Hydrate Your Business
A recruiting and training plan now can stave off your thirst for employees later.
