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PPG’s MVP Business Solutions Launches New Marketing Portal

PPG’s MVP Business Solutions team has launched a web marketing portal designed exclusively for use by PPG collision repair shop customers. The announcement was made by Norm Angrove, senior manager, PPG Value Added Programs, at the recent MVP Business Solutions Conference at the Paradise Point Hotel in San Diego. The portal, developed in conjunction with

Preferred Pricing for the AutoWatch Repair Tracking Program Available to SCRS Members

The Society of Collision Repair Specialists (SCRS) announced its latest benefit to members – preferred pricing for enrollment in AutoWatch, a customer service and marketing tool that allows body shop customers to view digital photos documenting the progress of their repairs through an interactive online portal added to the shops’ existing websites.   SCRS says

Executive Interview: Maaco President Talks Marketing, Lean and DRPs

David Lapps has spent more than 35 years with Maaco, using aggressive retail strategies to develop auto painting and body work markets across the U.S. In this Executive Interview, Lapps talks about Maaco’s shift in its marketing message, its process improvement and its aggressive growth strategy in the collision repair market.

New Pro-Spray Site Helps with Waterborne Conversion

Pro-Spray Automotive Finishes, a division of Alco Industries and a producer of European technology solventborne and waterborne refinishing products for the automotive aftermarket, has unveiled a new Web site for its Pro-Spray H2O Waterborne Basecoat system at www.ProSprayH2O.com. The new, global online resource for collision repair shops provides access to comprehensive product information, conversion tools

Mitchell Launches IT Management Service for Body Shops

Mitchell International, Inc., announces the launch of Mitchell Managed IT Services. The service is provided in collaboration with Dell and The IT Pros, a Dell-certified Managed Services Partner. Mitchell is working with Dell’s channel Managed Services program to offer technology services that will help relieve collision repair facilities of the cost and complexity of managing

Sterling Donates $25,000 to I-CAR Education Foundation to Assist Four Schools

Sterling Autobody Centers has donated $25,000 to the I-CAR Education Foundation to assist four Massachusetts schools. Through Sterling’s donation, each school will receive $5,000 to purchase needed equipment, tools and supplies for their automotive collision programs. Sterling will also contribute $5,000 to the I-CAR Education Foundation’s Collision Repair Education Campaign fund, which allows the foundation

STRANGE BUT TRUE: Body Shops’ Best Friend Turns Out to be Insurance Scammer

A steady number of car crashes means steady profit at the shop, right? By all rights, Mohammed Patel should have been UK body shops’ BFF (best friend forever) with the number of crashes he caused and provided to them between 2005-2008: 100 in all. Problem is, he was intentionally causing those crashes so his clients

PPG and Penske Racing Celebrate 25-Year Partnership

This summer, PPG and Penske Racing are celebrating a 25-year relationship. The two companies established their partnership in 1984 through PPG’s participation in motorsports and sponsorship of the PPG Cup from 1979 to 1999 in the CART Series, where Penske Racing teams competed. PPG began providing paint for Penske race cars, and,  over the years,

POINT-COUNTERPOINT: Should Labor Rate Surveys Be Abolished?

YES By Lee Amaradio Jr. A labor rate survey’s intended purpose is to establish a starting point so labor rate negotiations can begin. It’s intended to create a floor to build upon, not create labor rate caps. Today, it’s not serving any purpose other than keeping costs down for insurance companies.   The major problem with

Eliminate Yourself and Add $50,000 to the Bottom Line

I have a solution to increasing insurance pressure, increasing costs and dwindling profits: Eliminate yourself.