Repairs that Pay
Most collision repair professionals – the frame guy and the painter all the way through to the manager and the owner – take pride in repairing automobiles correctly for their customers. Not many people in any business are so cold and callused that they can sell a product or service they believe is
Going Head-To-Head with DRPs
If you’re of the opinion that you can “beat ’em and don’t want to join ’em”, you need to market your shop
aggressively to consumers and offer them something they can’t get at a preferred provider shop.
DRPs: Strictly A Business Decision
In 1984, direct-repair program (DRP) – the original Allstate PRO System – was virtually unheard of. Although the concept had been tested on the East Coast and in some of the big cities, most body shops had never been introduced to the idea. One spring day, two people – known as “inspectors” – from Allstate
Scaring Off New Recruits
n on their business. Much to my encouragement, I’m seeing a slowly increasing trend toward addressing these issues by some of the best shops in country. And that’s good for this industry because a slowly rising tide lifts all boats. Scott Irwin – the BodyShop Business reader who asked about our industry’s viability – is
6 Steps to Turn That Frown Upside Down
There are times when you must fire a customer.
How Does Your State Rate: Aftermarket and Remanufactured parts
I’ve always enjoyed soaking up the wealth of knowledge in each new issue of BodyShop Business, yet this month I was somewhat disappointed when reading the research article you wrote [Jan. 2003, pg. 20; potential gross sales per shop in vermont is $79,124, the lowest in the country]. I’m a third-generation collision shop owner with
There’s Money In the Details
If you were asked what business you’re in, you’d probably say the collision repair business. But the truth is, the business you’re really in is the “cosmetic car care business,” which is probably bigger than collision repair and detailing put together. Many of you, however, aren’t taking advantage of it. What do I mean by
Lobbying for Your Livelihood
In one of his fables, Aesop tells the story of a farmer who was able to unite his quarrelsome family despite their individual differences. After trying in vain to reconcile his family by talking to them, he thought an example might work. So he called his sons together and asked them to gather a stack
Smart Start: Strategies for Opening a Shop
Once upon a time in the body shop industry, all you needed to start a shop was a garage, a couple pieces of used equipment and a good work ethic. These days, however, that formula no longer adds up to success. The advent of direct-repair programs (DRPs), the increased influence of insurance companies in determining
Cured: Let’s Talk About Why the Paint Shop Runs Slower than the Metal Shop
Both departments take their allotted completion times from a published labor time database, so 4.5 hours should pass just as quickly in both shops. But, as you well know, the 4.5 hours of work takes longer to complete in the paint shop. The difference of course, is the dry times. You can hang a new